Weekly Technology Thought Leadership

Nov 2, 2023

The State of Spend: Reaching Today’s Shopper


While it may be no surprise that 87% of shoppers are looking to save money right now, this survey provides insights into the current state of the consumer mindset and which marketing strategies prove most effective.

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How to Create a “Buy Now!” Mindset


 This blog delves into the psychology behind urgency, the role of scarcity, and the implicit and explicit ways to generate urgency on a website.

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McDonald’s Sees an 8.6x Increase In New Followers with Interactive Video Campaigns


To encourage followers to visit their Instagram page and view the newest content, they created a template that would pull several of the last Instagram images that had been posted as well as the latest post.

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Retail Shipping Policies Are Changing and Consumers Are Okay With It As Long As Brands Do This


A recent survey found that 3 out of 4 online consumers say that brands’ shipping options (cost and timing) are extremely or very important in determining whether they will shop with a brand.

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Looking Beyond Black Friday


8 high-impact strategies to identify, acquire, and retain customers all year round. Learn how retailers can nurture November’s new shoppers into February’s fans and February’s fans into September’s superfans.

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How Virtual Assistants Are Shaping the Future of Drive-Thru


Quick-service operators may have turned to AI for a patchwork solution during the labor shortage, but owners and operators are seeing that voice AI in particular is the future for unlocking record operational efficiencies and financial stability.

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Make the Holiday Season Sweet: 2023 Holiday Infographic


 An analysis of almost $380 billion in consumer holiday spend over the last 3 years keeps marketers informed on how to win this holiday season as shopping behaviors change YoY.

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Turn Hesitant Front Desk Agents into Upselling Superheroes


How does a 10% increase in upsells sound? With the right technology, you can easily achieve it – and do so much more. In this webinar, you’ll discover the power of automated upselling.


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This Week's Thought Leader Spotlight

Mladen Medunic, Sr. Partner & Strategic Alliance Manager, Pivotree

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Remember To Turn Your Clocks Back This Weekend (assuming it applies)

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