North Coast SBDC and the Crescent City / Del Norte Chamber of Commerce present: COVID-19 and Workers' Comp (8/20) Thursday 8/19 2-3:30 pm What the heck is going on with workers' comp and COVID-19? Are you an employer trying to keep your business going during the pandemic? Do you understand your workers' comp liability? What about your other rights and obligations as an employer during this time of crisis? Join HR and employment law specialist Kurt Barthel for a clear, friendly, interactive briefing. Open to all employers. Bring all your HR+COVID questions!

North Coast Small Business Pandemic Update HUMBOLDT EDITION

Humboldt County Small Business Grant Program Launches 12 noon today, Wed Aug 19th The County of Humboldt Small Business Restart & Recovery Grant Program: $3,288,650 in micro-grants for small, locally owned and operated businesses who have suffered a financial hardship as a result of COVID-19 Requires application and supporting documents including certified Humboldt Business Reopening Plan Money issued as reimbursement for expenses Apply for one or both: Recovery Grant Application (up to $500 per business) Restart Grant Application (up to $12,000 per business) We can help you with your application. Contact your business advisor directly or our Center Coordinator Madison McLaughlin at admin@northcoastsbdc.org or (707) 445-9720

COVID Economic Resilience Group Launches "Wear a Mask" campaign Visit Wear a Mask Campaign resource page Use the hash tags #KeepHumboldtHealthy #WearAMask Keep an eye on this page for: Social media messaging and images Video PSAs from business owners and families Posters Spanish language materials Watch some of the early PSA videos for ideas to record your own: Brio's Cafe Eureka Fabrics Greater Eureka Chamber of Commerce Protect your business, employees, and customers. Here's how to become a #KeepHumboldtHealthy Campaign Champion: Share the campaign web site widely Weekly post one of the campaign posters to your social media (Instagram, Facebook, etc.) Weekly post a family, friends, business photo of folks wearing masks and tag #Keep Humboldt Healthy. Be creative! Look at the speaking points and record a PSA for radio – the speaking points doc says where to email. Remember you may get tired of the campaign – but advertising needs repetition, so that's how we reach the public!

California Governor Reports Back on COVID-19 Response and Announces Future Plans Access briefing presentation and press conference. Buy PPE for your business or sell PPE you manufacture at safelymakingca.org Look for upcoming news about: Main Street Hiring Credit Partnering with the Legislature to revamp the state hiring credit State tax exemption on PPP awards Stronger enforcement tools to protect worker health and safety **Sign up for 8/20 COVID & Workers Comp workshop**

Fraud Alert: SBA COVID-19 web page & email scam Alert: an unknown malicious cyber actor is "spoofing" the Small Business Administration (SBA) COVID-19 relief webpage. They are using "phishing" emails with a malicious link to a fake page used for credential stealing. Look out for an email like this: Subject line, SBA Application – Review and Proceed Sender: disastercustomerservice@sba[.]gov Urging you to click on link: hxxps://leanproconsulting[.]com.br/gov/covid19relief/sba.gov The domain resolves to IP address: 162.214.104[.]246 And the fake web page it sends you to looks like this:

BUSINESS SUCCESSION & EMPLOYEE OWNERSHIP

Did you miss our last three Thriving Together webinars on Business Succession and Exit Planning?  Bankruptcy: The Chapters & Implications for a Small Business Owner (NorCal SBDC) Watch Recording Employee Ownership: Protect Your Legacy Even in Challenging Times Visit Event Page for Recording & Handout Business Exit Strategies: Owner Readiness? Visit Event Page for Recording & Handout

This fall from Cooperation Humboldt's Worker Owned Academy For entrepreneurs who want to start a worker owned, worker led business: Free introduction to worker cooperatives Thursday, August 27 at 5 pm Worker Owned Academy Learn more & sign up Four 90-minute interactive webinars that introduce you to the process and connect you with the resources you’ll need.  September 17 & 24, October 1 & 8 from 5 to 6:30 pm $60 for the series – Low-income scholarships available

STARTING UP & PIVOTING YOUR BUSINESS

Got a new business idea? Want to run your business in a new way? Get back to Business Basics... Tuesdays at 5:30 pm in September Think Like a Marketer (9/8) Tuesday 9/8, 5:30 - 7:30 pm Financial Basics for Business Owners (9/15) Tuesday 9/15, 5:30 - 7:30 pm Business Planning for the Real World (9/22) Tuesday 9/22, 5:30 - 7:30 pm

FOOD ENTREPRENEURS

Got a food business or idea? Whether you're still working on a new business idea or looking for good ideas to stay afloat during the pandemic, we want to know how to best train, coach, and guide you to success this fall and winter Will you please complete a short needs and hopes survey by Tuesday, August 25th? Food Businesses! How Can We Help? Normally every fall your North Coast SBDC runs a very popular "Food Business Mini-MBA". But this is not a normal year. Complete the survey above to help us pivot to serve you better. And meanwhile check out these upcoming Northern California SBDC webinars for food businesses: Essential Financial Skills for the Restaurateur Watch recording from July 23rd  Restaurant Branding and Marketing Ideas in the COVID Era August 13th, 2 - 3pm  Responding to the New To Go, Delivery and Provisioner Model of Running a Restaurant August 27th, 2 - 3:30pm  Starting a Food Truck: How the Rubber Meets the Road September 10th, 2 - 3:30pm

DIGITAL MARKETING

Email Marketing Made Simple (8/19) Wednesday, August 19th, 10 am - 11:30 am Shasta-Cascade SBDC: Professional and personal services firms: using strategic partnerships, importance of LinkedIn for business, hosting events for brand awareness, networking at events, and 4 tools to grow business.

Learn How to Connect with Customers and Manage Your Business Remotely (8/26) Thursday, August 26th, 10 am - 11 am Greater Eureka Chamber of Commerce brings back the Grow with Google team to teach you how to use Google digital tools to manage your business remotely, connect with customers, and work more efficiently.

Digital Marketing Hour: Instagram Stories (8/26) Wednesday, August 26th, 10 am - 12 pm Shasta-Cascade SBDC: Walk through how to get started with Stories and stickers, highlight best practices for curating quality content and tips for ensuring that your Stories support your brand and encourage engagement from your followers.

North Coast Small Business Development Center www.northcoastsbdc.org | admin@northcoastsbdc.org Humboldt: (707) 445-9720 | Del Norte: (707) 464-2168

North Coast SBDC Learning Programs also generously funded by: