Weekly Technology Thought Leadership

No News. Just Innovation.

[Aug 30, 2024]

Publisher's Note: As North America enters Labor Day weekend, we salute the efforts of technology professionals around the world who work to make our lives better, safer, and more connected.

Attention Content People: Put AI to Work for You, Not AI Putting You Out of Work


 It’s time to stop worrying and seek out areas where AI and GenAI can be used as pluses versus the career-ending minuses many have been inculcated into thinking are coming [Cloudinary].

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Crafting Text Drip Campaigns for SMS Success


A step-by-step guide on creating an SMS drip campaign plan, and how to evaluate and improve your strategy over time [Voxie].

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Partner Promotion

RETHINK Retail announces the inaugural AiR Top AI Leaders 2024 list, featuring 150+ of the top leaders putting AI into action in retail!

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How to Build Stronger Supply Chains Through Connected Partner Ecosystems


 A combination of industry platforms, interoperable data, and a culture of shared wins can help businesses create strong connected partner ecosystems, and benefit from them [Infosys].

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Hotel Reputation Management: Boost Guest Satisfaction and Online Ratings


Learn why your hotel reputation management strategy must be an integral part of your business strategy to keep your hotel competitive with the top brands [InMoment].

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How to Reduce Return Rates with Smarter Personalization

 

With rising costs and increasing customer expectations, it’s imperative for every e-commerce retailer to find innovative ways to reduce return rates while enhancing the overall customer experience [ParcelLab].

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Reservation Fraud: The Silent Thief Stealing Restaurant Revenue


Discover how this new industry threat is emerging, silently stealing restaurant seats and jeopardizing operators’ most valuable assets [Slang.ai].

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Dear B2B, You’re not Ready for B2C Strategy


It’s clear the lines between B2B and B2C are blurring more with each day. Despite this gap slowly closing, B2B organizations are still struggling to make a clear connection between B2C strategies and what they directly solve for their buyers [TMG]. 

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Case Study: How Uncle Giuseppe’s Optimizes Store Operations


Read how the specialty grocer streamlined their operations, enhanced task execution, and created a consistent, dependable shopping experience across all stores even during the busiest holiday seasons [Zipline].

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Infographic: Simplify International Commerce with GTINs


 Expanding internationally offers immense growth opportunities, especially for digital-first small brands. Learn how Global Trade Item Numbers (GTINs) can streamline your global strategy [Linnworks].

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The Power of Composable Technology in Advancing a B2B Brand


 Dawn Foods’ Chief Digital Officer talks about the company’s move to a composable tech stack, including why they chose to take a modular approach, the importance of a “two-way door” decision process, and the benefits they’ve seen since adopting adaptable technologies [Orium].

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[Leaders Making Us Think]

John Mann, Chief Technology Officer, Obsess


Discussing the future of VR and AR in retail, Mr. Mann emphasizes that ‘the true advantage lies not just in experiencing information or products in immersive spaces, but in creating virtual connections and social environments. This social component will be pivotal for the future of shopping in VR.’

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