Reminders!
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Everyone over 5 is required to wear a mask. Emergency Order #74 , was extended and the statewide mask mandate will run through March 26, 2021
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Universal Guidelines for COVID-19 are still in effect, even if your industry no longer has specific guidelines to follow. Click here for NH's COVID -19 Universal Guidelines.
Business News, Resources
& Educational Webinars
Merrimack Valley SCORE Webinars
Business Model Canvas – Advanced
March 15, 2021, 10:00am EDT
Learn about how YOUR business model fits into various categories and how to test your ideas thru a customer development process. Prioritize your value proposition and get live feedback from workshop participants if you choose to give a 3-minute pitch.
Learn how to classify your business hypothesis and come away with a checklist for doing a proper test. Learn how AIDA (Attention-Interest-Desire-Action) will help test your business model and provide valuable feedback. Then, will you “pivot” or “Persevere”? Presenter: Gene Calvano - SCORE
Marketing 101
Tuesday, March 16, 2021 from 10:00 AM to 11:00 AM
Now that you’ve thought about who your target customers are, how do you get their attention and interest? In this workshop, SCORE volunteer Heather Turner will provide an overview of the many aspects of marketing, or how to attract potential customers to your space...be it physical, virtual or digital.
Next Level Branding Hacks to Promote Your Business Online
Wednesday, March 17, 2021 from 2:00 PM to 3:30 PM
Sometimes a brand works in the “real world” but fails when online. The digital world is vast and today’s customers are getting younger, more tech-savvy, and informed. Selling a product or service to consumers who are smarter than ever before is tough, challenging, and requires a higher level of creativity.
In this session, presented by digital marketing expert Juntae DeLane, you’ll learn advanced tips to create better digital branding which will improve your customer acquisition.
Some of the next level strategies being covered will include:
- How to properly build a digital brand
- Leveraging mico-moments on social media to increase visibility
- The shift in consumer behavior that impacts your content strategy
- Creating content that social media algorithms actually like
- Why it’s no longer about products and services, it's about brands
- How to shift from being transactional to experiential
Do You Need an Operating Agreement? Most Likely You Do!
March 18, 2021, 10:00am EDT
In this workshop, presented by Carole A. Mansur, Esquire, you'll learn the importance for a single member limited liability company (SMLLC) or a multiple member limited liability company (MMLLC) having a written and signed Limited Liability Operating Agreement, including mandatory and discretionary provisions of the agreement.
Marketing Your Business Online
March 19, 2021, 2:00pm
In today's marketplace, reaching and attracting potential customers digitally, is critical to your business's success. In this free, online workshop, SCORE volunteer, Heather Turner, will explain what makes a good website and cover the pros and cons of major marketing platforms, so you can decide which would be best to reach your target customers.
NH SBDC
Small Business & Community Resiliency Academy
NH SBDC AND UNH COOPERATIVE EXTENSION ARE TEAMING UP TO BRING NH ITS FIRST SMALL BUSINESS & COMMUNITY RESILIENCY ACADEMY. ACADEMY ATTENDEES WILL WALK AWAY WITH THE TOOLS THEY NEED TO DEVELOP INDIVIDUALIZED RESILIENCY PLANS.
April 7, April 21, May 5, May 19, June 2
Time: 9 a.m. – 11 a.m.
NH Small Business Development Center and UNH Extension and are partnering to offer Resiliency Academy, bringing together small businesses and community leaders to work toward a resilient future. The academy will focus on the intersection of small business and community resiliency.
Academy sessions will include opportunities to learn from practitioners, municipal staff, business owners, and experts through case studies, presentations, discussions, and Q&A sessions. In addition, Resiliency Academy includes Regional Discussions, Regional Business Cohorts, and the opportunity for businesses to receive advising from SBDC advisors. Participants are encouraged to attend all five sessions.
Resiliency Academy will explore:
- Resiliency planning and business retention
- Defining and measuring resilience
- Value and Supply Chains
- Workforce Needs and Quality of Life
- Communications and Cybersecurity
- Innovation, Sustainability and Partnerships
Why is community & business resiliency important?
Business resiliency is the ability to quickly adapt and respond to business disruptions, protect your employees and assets, while maintaining business operations. Every business regardless of size, industry, or stage of growth needs a resiliency plan because at some point it will face an unexpected disruption, like a fire, flood, or pandemic. A business resiliency plan is a guide on how to function during an unexpected disruption in operations. Throughout Resiliency Academy, we will provide training for businesses to develop resiliency plans.
Community resiliency is the ability of a community to respond, adapt, withstand and recover from adverse situations, like a natural disaster or pandemic. To strengthen and prepare for future disruptions, communities should consider resilience topics in their planning. Communities can also learn about business resiliency to help strengthen businesses in their community.
Who should attend:
Small businesses, community leaders and volunteers, municipal officials, Chamber Executives, economic development professionals, and those interested in resiliency planning. This academy is designed for New Hampshire communities and businesses but is open to others.
Why you should attend:
- Businesses will receive the tools and support needed to develop a business resiliency plan. Participants will receive access to the Business Resiliency Guide and Workbook, have the opportunity to join a Regional Business Cohort, and receive advising from SBDC.
- Communities will receive tools and information to address resilience topics in their planning. Communities will also have the opportunity to learn about business resiliency to strengthen and help retain businesses in their community.
April 7, 2021, Session 1: Threats
April 21, 2021, Session 2: Assessment
May 5, 2021, Session 3: Visioning
May 19, 2021, Session 4: Planning
June 2, 2021, Session 5: Action
All sessions are held 9:00 - 11:00 a.m.
BIA of NH
Upcoming Events - Capitol Connect members are free*.
*GMSVCC member exclusive- when you join the Chamber, businesses with less than 10 employess receive an affiliate membership with the Business and Industry of NH.You don't need to do anything to activate this perk-- we automatically sign you up annually! You can always opt out if you don't want this benefit.* Click here for more details!
Webinar: Vaccine Distribution: The Employer’s Role, presented by Dartmouth-Hitchcock Health
March 19, 2021 11:00 AM - 12:00 PM
NH SBA
No webinars this week.
