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We were all drawn to our calling by a love of words and a passion for connecting the people using them. We can get back to that love of words by re-engaging our hand at poetry, an inherent skill. Poetry may sound impractical, but it’s quite the opposite. By sharpening our attention to details and to the human side of our audiences, we can bring our organizations back in line with their missions and markets.
AI can neither replace nor do without good content, and professional communicators who can call on their inner poets are the only source of good content. We can provide the touchstones that AI is utterly lost without. We’re going to explore why you should bring your inner poet out of hiding, because in the age of the smart machine it’s your secret weapon, and the one thing AI will never eclipse.
In a very practical way, the return to the basics of communication that poetry encourages is how we’ll see truth rebuilt and made to be a stronger player in the digital landscape.
Watch this presentation recorded live at LavaCon 2025 Atlanta!
Missed Joe and Carol in Atlanta?
They are speaking again live in Charlotte!
*This presentation is longer than 20 minutes
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