We project Global XR revenues to grow from U.S. $3.8 billion in 2017 to U.S. $56.4 billion in 2022, a 71 percent compound annual growth rate. This includes AR, VR and the enterprise and consumer segments of each. What are the drivers and dynamics?
Offline shopping's advantages include immediate gratification and up close views. e-Commerce meanwhile has more supply, cost transparency and ability to search/filter products. Can AR engender a hybrid UX that brings these features to store aisles?
One of the biggest AR opportunities today is tools that democratize graphics and experience creation. And a company fittingly embracing this is the original player to bring digital asset creation to the masses: Adobe. Enter project Aero.
XR’s current stage of enterprise penetration is all about ROI proof points. The latest comes from Bell Helicopter, which reports that its FCX-001 concept aircraft achieved 10x faster design cycles using VR, compared with its 6-year non-VR baseline.
XR has seen volatile interest and investment over the past 2 years. Like past technological waves, the excitement isn’t necessarily wrong… but it is early. So we ventured to quantify XR revenues in our latest forecast and ARtillry Briefs episode.
What's driving XR adoption? usage patterns? product strategies? revenues? ARtillry PRO answers these questions with an intelligence vault filled with data, insights, multimedia and analyst access. It's all about gaining a knowledge-edge.
The 2019 Realities360 Conference & Expo will examine the intersection of XR and learning this coming Spring. We've partnered with the event again this year and will have more details and discounts soon. Until then, the event is in search of speakers.
Innovative and emerging tech sectors are often where we see the most innovation in event formats. The Reality Mixer falls squarely in that category, blending art, demos and interactions with XR influencers. We have discounts and details.