"How to Build an Unforgettable Personal Brand in 2021"

Description: Want to be taken seriously at work? Thinking about getting a new job? Looking to get to the next level with your business? In this workshop, you'll learn the basics of personal branding and start building the foundations for your personal brand so that you can take control of your work journey with clarity and confidence. Strategically building your brand will position you as an authority in your industry and a person of influence - even if you're a shy introvert. An unforgettable personal brand will let you make your own opportunities and ultimately result in more career advancement. This workshop is designed to help architects and designers like you who want to build a brand under your personal name and provide you with a step-by-step blueprint on how to build your personal brand so you can effectively communicate your worth and make a meaningful impact in your industry.

Duration: 60 minutes/1 LU

Learning Objectives:
1. Discover why you need a thoughtful online presence for your career or business.
2. Overcome your imposter syndrome to become the person you've always wanted to be online and offline.
3. Understand the definition and basics of personal branding in different parts of your work journey.
4. Learn the step-by-step proven blueprint to building an unforgettable personal brand.
5. Gain clarity with the 5Ps formula to set a strong foundation for your personal brand.

Cost:
AIA LI Members-Free
AIA Member-$5.00
Non AIA Member-$15.00

Joann Lui is a Registered Architect in NYC, and the founder of Women Architects Collective, a community of 2800+ women building careers they love. She is also a Personal Branding Coach helping architects build an unforgettable personal brand to make their voices heard. You can find her on her blog (joannlui.com) or follow her on Instagram @joannlui.