February 22, 2018
Detailed and accurate illustration of map of Pennsylvania
PA Category 4 License Bids: Process and Strategies

The Pennsylvania Gaming Control Board today awarded the fourth Category 4 ("mini-casino") license bid to Greenwood Gaming and Entertainment, Inc. (Parx) for a location in Cumberland County. Yesterday, the Board first announced Las Vegas Sands Corporation as the winner, only to rescind the award a few hours later when it was discovered that the bid location in Mercer County intruded upon the previous winner's 15-mile buffer zone.
 
The Board can be forgiven for the confusion. It might not quite be three-dimensional chess, but the auction process that has been implemented in Pennsylvania is a long way from checkers. Poker perhaps? 
tablet pc with app for sport bets stacks of banknotes and a football ball concept of online bets 3d render
Sports Betting Questions Answered
  • 41% of adults responded that they would make at least one wager per year in a legalized or regulated environment. 
  • Half of potential sports bettors are female.
  • Databases present a huge advantage. 
These are a just a few of the informative answers that The Innovation Group gained from conducting a recent targeted, consumer-focused survey on sports betting. With sports betting dominating the conversation at this year's ICE conference in London, topics ranged from applications of blockchain technology in brick and mortar operations to fully monetizing the maturing e-sports market. Also discussed were the emerging markets of Japan and Brazil, as well as the p otential for the floodgates to open on legalized sports wagering in the United States.

On the heels of our Sports Betting Playbook  comes this survey, with data that will inform operators, state governments, tribes, and lotteries on how consumers may respond to the myriad of sports betting options that could follow the resolution of Christie v. NCAA. 
 
REGISTER FOR EMERGING LEADERS OF GAMING'S WEBINAR

Sports Betting Survey Results: A Detailed Discussion
Wednesday, March 14
1:00 p.m. ET

Join expert speakers David Schwartz (Director, Center for Gaming Research, UNLV) and Brian Wyman, Ph.D (Principal, Innovation Analytics) for an in-depth overview of the fascinating results of The Innovation Group's recent sports betting survey.


Missed our sports betting webinar last year? Click here to watch.
Emerging Leaders of Gaming Flashback
from Global Gaming Business magazine's "40 Under 40"
Patrick Nichols
Senior Vice President of Strategy and Business Development
Cosmopolitan of Las Vegas
by Michael Soll

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ICYMI


QUOTED: Michael Zhu in 2017 Inside Asian Gaming Power 50: Ten Years On and Forbes Asia: Hong Kong's Richest 2018: Gaming Tycoon Lawrence Ho Adds $1.2B To Wealth, But Aims For Bigger Prizes

Michael Soll in PennLive: Ready. Set. Bid. Does Pennsylvania still have room for more casinos?

COMPANY NEWS:   The Innovation Group would like to welcome Victoria Fasi to the New Orleans office as a full-time analyst.

EVENTS/CONFERENCES:  Stay tuned for details on our panel at NIGA 2018 in Las Vegas, April 17-20
About The Innovation Group:

The Innovation Group has long been recognized as the world's most respected and sought-after research and advisory firm, specializing in the gaming, entertainment, hospitality and leisure industries. To date, our research and analyses have driven over $100 billion in investment decisions across more than 80 countries and six continents. The Innovation Group's accuracy and reliability is unparalleled, with our forecasts historically tracking within 5% of actual revenues across the most complex of gaming jurisdictions throughout the globe. 
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For more information, please contact:

Michael Soll
President
The Innovation Group

Thomas J. Zitt, Ph.D.
Executive Vice President
The Innovation Group

Michael Zhu
Senior Vice President
The Innovation Group



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