We connect thousands of advertisers around the globe with millions of highly valued travelers. Every day, travelers visit our websites to dream about, search for, and book their trips. This multimedia marketing program offers you the opportunity to leverage support from this initiative and Expedia's reach to cost-effectively target your messaging and book travel from qualified travel shoppers! Get the impact you want and the savings you need!

Reserve your space by tomorrow, October 23, 2024!

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Charlia Owens

Senior Business Development Advisor

Incorporating Vox Pop Content in Your Destination's Marketing Strategy

Tomorrow, October 23, at 9:15 - 9:45 AM

Come and learn how Vox Pops can be beneficial for your destination! Join Bridget Cerrone & Matt Sourwine from Advance Media New York to discover how bringing a unique blend of humor, energy, and personalities together will gain attention due to its authentic approach and lead to a large amount of content. From there the content can be used on your website, through social media campaigns, and more!  Learn More & Register

Recap: Data-Driven Strategies to Boost Tourism and Increase Ticket Sales

Last week, Seth Orozco at Sojern presented on how you can leverage data to enhance your marketing efforts and direct bookings. We learned what data is, where you can get it, and how to use it effectively in your marketing strategy. Check out our recap and recording here.

• Last week, Governor Kathy Hochul signed a legislative package designed to help small businesses open quickly and stay open longer with reduced costs and less paperwork requirements. Legislation S.8203/A.8427-A extends temporary permits to more New York City businesses, and Legislation S.9685/A.7116 doubles the duration of temporary permits at the same cost. Learn More

NYSTIA is committed to bolstering your advocacy efforts with the new and improved NYSTIA Advocacy Action Center! Do you have an advocacy action that needs to be shared? Please contact us!

The Empire State of Pride Conference, New York State’s inaugural conference for Pride organizers, will be held on Friday, November 8th in Syracuse. This one-day event is designed to support the LGBTQ community across the state by offering opportunities for learning, networking, and collaboration among organizers and advocates...

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After a successful three-day Lake George Village Oktoberfest, Adirondack Brewery is continuing Oktoberfest season with the block party of the year located on Sewell Street in Lake George. Organizers added an extra hour to this year’s Adirondack Oktoberfest Charity Block Party and have doubled the vendors from last year.

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All are welcome to the 2024 Canal NY Annual Meeting, hosted at the Irish Cultural Center of the Mohawk Valley on November 15, 2024. If you're not not already a member, attending is a great  way to find out more about Canal NY! Learn about the 2025 Erie Canal Bicentennial & 2025 World Canal Conference updates, as well as the “Seneca Chief” project details.

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Mark your calendars for a fun-filled Fall Fest Weekend in Skaneateles, starting Friday, October 25th! This charming lakeside village is pulling out all the stops for a family-friendly celebration full of activities for kids and adults alike. From scavenger hunts and walking tours to cozy fall photoshoots, there's something for everyone to enjoy.

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Recording & slide deck available! This webinar was hosted by Jamie Mageau, Client Success Lead at Rove with perspective and tangible use case examples from DMO executive, Julie Gilbert, CEO of Destination Door County. Travelers are increasingly seeking a unique, authentic travel experience...

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There is still time to sign up for the February 2025 issue of the AARP Mid-Atlantic Region (NY, NJ, and PA) to target summer 2025 vacation planners! This issue targets AARP's age 50-59 "active & adventurous" audience (great for multi-generational summer travel and off-peak couples and family weekend outings), and all advertisers will receive matching space for advertorial content and reader service lead generation! Receive double the destination visibility and be delivered thousands of valuable consumer contacts.

Deadline to sign up: November 1, 2024

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Join 25+ NYSTIA Destinations And Increase Visitors, Revenue & Economic Impact via Traveler Engagement & Lead Generation! We are accepting new partners and renewals for 2025 participation in the '24/7/52 NYS Virtual Consumer Travel Show on TravelGuidesFree.com' lead generation program by November 15th, 2024 to lock in the current low $1.50 Cost Per Lead. 

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FLVC’s Visitor Experience Specialist is the caretaker and innovator of quality guest experiences and promotes the community as a dynamic place to live, work, play, and be well. They have a passion for service excellence, thrive on people engagement, and are energized by guiding and telling the story of our brand experience.

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We are seeking a motivated and detail-oriented Marketing Sales Assistant to join our team. This role is essential in supporting the marketing and sales functions, overseeing campaigns from start to finish, managing accounts receivables, and ensuring seamless communication and coordination across all stages of the sales process...

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Take the Tourism Advocacy Survey | Share your DEAI Case Study

Take the New DEAI Survey | Submit a Workshop Proposal

WHAT WE DO TOGETHER:

Advancing responsible, sustainable economic growth, community revitalization, small business success, job creation, quality of life and pride of place by realizing the potential of New York State's tourism industry and facilitating the success of NYSTIA members.