Every October we observe Breast Cancer Awareness Month. In the United States, 1 in every 8 women and 1 in every 883 men will have breast cancer in their life time. Women should follow the recommended screening guidelines and everyone should conduct a monthly self-exam to catch breast cancer early.

I Sk8 to Elimin8 Cancer™ for my mother and my sister who both had breast cancer in their early 30s. I skate for my Aunt Barbara who survived breast cancer only to lose her battle with ovarian cancer. I skate for my Aunt Phyllis who lost her battle with ovarian cancer. I skate for my niece who just learned that she too is a carrier. I skate for myself as a very recent survivor.

Your copy should address 3 key questions: Who am I writing for? (Audience) Why should they care? (Benefit) What do I want them to do here? (Call-to-Action)

Create a great offer by adding words like "free" "personalized" "complimentary" or "customized." A sense of urgency often helps readers take an action, so think about inserting phrases like "for a limited time only" or "only 7 remaining!"

This past weekend, 100 players joined us for our second annual Sk8 to Elimin8 Cancer™ Adult 3v3 Hockey Tournament in Space Coast, Florida!

Playing cross-ice at Space Coast Iceplex, 14 teams vied for the trophy and bragging rights while raising over $14,000 for cancer research to-date.

Thank you to our sponsors at KelTec and all of the local businesses that supported our fundraising efforts: Hell n' Blazes Brewing Company, Dead-Bug Dave Pest Control, CanAm Roofing Services, Blue Tornado Sports Arena, and Roswell Marine.

Food unites us, and we're brushing up our culinary skills this year. Over 200 of you have invited us into your home kitchens virtually through our Cooking and CARES events with our partners at Amerigo Italian Restaurant and AllianceBernstein!

We want to hear from you! If you cooked with us, tell us what you thought! if you haven't joined in yet, what should be on our next menu? Not only do these virtual cooking experiences give you new skills and a full belly, they support cancer research.

CARES takes our compliance with charitable registrations seriously as required by each state and Office of the Attorney General. Rules and regulations are set forth by each state and their legislative bodies for the Office of the Attorney General to implement and monitor. Financial and other information about our charity may be obtained by contacting our Executive Director at P.O. Box 680483, Franklin, TN 37068 or 844.726.8884 x 1 or info@scottcares.org. Our EIN is 47-2328142. Charitable registration in a state does not imply endorsement, approval, or recommendation of the Scott Hamilton CARES Foundation by that state. For more information on individual state charitable registrations maintained by our Foundation click here.