March 2022 Newsletter
FEATURED ARTICLE

10 Ways to Keep Your Superstars... Before They Leave You

by Tim Fulton

I wrote the article below back in August 2014. It may be more relevant now than it was then. Over 14 million workers left their jobs last year in what many experts are calling the “Great Resignation”. Now, more than ever, we need to focus on keeping our best employees. I hope you find several good ways of doing that below.

 
“What’s more, hiring, measured as a share of total employment, is in high gear; monthly job gains are regularly topping 200,000; and more workers now have the confidence to quit one job to seek a better one.” – Kiplinger Letter 8.8.14

Remember the good old days during and after the last recession when your employees were too nervous to consider leaving their jobs? Afraid that they would not find other employment in such a dreary economic environment, they stayed with you in hopes of better times. They were economic “hostages”.

Those days are over.

This is true for both large and small companies. See the quote above from a recent Kiplinger Letter. Your “A” players, the “superstars”, are at great risk to you today. Unless they are thoroughly engaged in their work, they are now considering and possibly even looking for greener pastures.


SBM 2022 CONFERENCE
Once again, we have an amazing group of speakers lined up for this year’s conference. You may be familiar with their work, or even recognize them from public appearances. Either way, you won’t want to miss this year’s topics, which include Leadership, Marketing, Business Ethics, Entrepreneurship, Customer Service, and Health & Fitness.
— Meet This Year's Speakers —

Register for the SBM 2022 Conference Today!
Ticket sales are underway! Join us for a TED-like event
focused on new ideas, reflection, and collaboration.

— Conference Sponsors —
DID YOU KNOW?
A Stanford University study recently revealed that online dating is now responsible for connecting 4 in 10 American couples. More couples meet online than through any in-person connection.
 
How many customers are you acquiring through online marketing today? Is it 40%?
BOOK OF THE MONTH

The Power of Regret by Daniel H. Pink
For years, I have helped clients craft individual mission statements. A personal “why”. Many of these statements suggest being a better person, a better dad, a better boss, a better human being. But the most common statement usually sounds like this…”no regrets”. And I have applauded this bold statement many times. It sounds great. It’s also not possible.

Daniel Pink is one of my favorite authors. He has written several New York Times bestsellers such as When, Drive, and To See IS Human. As a former journalist, Pink researches a particular topic for several years and then writes a book on it. His books are quite exhaustive in their research and he is a fantastic writer.

In his latest book, The Power of Regret, Pink takes on one of the most misunderstood emotions of all: Regret. What the book reports is that regret is a human emotion like anger, fear, and love. It’s impossible for any human being not to feel regret. In fact, in most cases, it is healthy to feel regret. What can be unhealthy is how we might allow regret to have a negative impact on our mindset.


SBM BOOKS
— Available on Amazon —
WORDS OF WISDOM
A LITTLE HUMOR
Please let me know if I can help you in any way.

Remember, small business does MATTER.

TIM FULTON
President & CEO
Small Business Matters
(678) 427-9436
www.smallbusinessmattersonline.com

"Dedicated to Increasing the Effectiveness and Enhancing the Lives of CEOs"