20 Minute Tuesday, Call for Speakers, Early Registration Discounts, and More!

View as Webpage

In this Issue

20 Minute Tuesday

Call for Speakers

Early Registration Discounts

Thank You to our 2025 Sponsors

20 Minute Tuesday

Trust isn’t just a virtue in technical communication—it’s the foundation of user confidence and loyalty. In an age of information overload, users gravitate toward content they trust and abandon what feels unreliable. This keynote explores why trust is the ultimate value-add for your documentation and the products it supports.

Rob touches on strategies and technologies that increase your trust quotient; describes how AI can enhance credibility or erode trust depending on its implementation; and looks at emerging technologies like agentive AI, blockchain, and Content-as-a-Service (CAAS) to see how they can turbocharge trust and reinforce your content as the single source of truth.

Watch this session recorded live at LavaCon 2025 in Atlanta, GA by clicking the graphic or this link.

About the Speaker

Rob Hanna has dedicated his professional life to improving outcomes for teams embarking on structured authoring projects. Over the past 30 years, he has worked with many large corporations on DITA and CCMS projects to bring their teams into structure and drive operational efficiencies.

In 2013, Rob founded Precision Content in Toronto, Canada, to build a team of writers, developers, and IAs to continue his mission to raise the bar in Technical Communication.

Call for Speakers

We are accepting speaker proposals for LavaCon Charlotte.

Our 2026 theme is:

Reducing Costs, Generating Revenue, and Improving the Customer Experience Though Better Content

In addition to tracks on Content Strategy, Content Operations, and TechComm Management, the theme for this year’s AI track is:

Beyond Proof of Concept: How Leading Companies Are Using AI to

Reduce Costs—without Laying Off their Content Teams

Have a case study or other best practice you'd like to share? Click the Call for Speakers (PDF) link or the graphic below for more information and submission directions. Deadline for submission: 12 February 2026

2026 Early Registration Discounts

The next LavaCon will be 25–28 October 2026 in Charlotte, NC.

Need to build a business case to attend? Attach a copy of last year's Schedule at a Glance to your training request and highlight all the sessions that would helped solve your organizations' content challenges. This year's program will be equally epic!