Our 2020 online IVR Workshops and IVR Usability Tests validated our familiar saying, that “If You think Your Callers Are Acting Irrationally, You don’t Understand Your Callers.”

Some of what we found last year includes…

Menus without a menu-ending catchall option leave callers wondering what to press or say if they feel their reason for calling hasn’t been addressed in the IVR. Often, pressing zero or saying “representative” is their first choice. Make sure your Main Menu, all 2nd level menus, and select 3rd level menus have a catchall option.