Volume 88
December 1, 2021
Snapshots, For the Better
  • December 31, 2022
  • Growth Factors
  • The 7 Habits
  • Big Rocks
  • Weekly Plans
  • Get 1% Better
“Begin with the end in mind.”
— Steven Covey
Greetings!
Capitalizing on Practice Growth Insights is a resolute journey, not an interim destination. To prepare for next steps, this issue presents useful constructs to maximize productivity. Effective leaders know why and demonstrate how time management is an intricate set of internal locus of control activities.

Like “blocking out” clinical care time, to determine aspirational goals, we must devote Quiet Time for pragmatic planning.
Is 2022 destined to make profitable progress via value-added growth pathways which Amplify Your Influence?

Imagine it is December 31, 2022 (not 2021). In assessing 2022, on a scale from 1-10, how successfully did your talented team achieve practice growth goals?
In previewing 2022, do these growth factors sound familiar?

  • Aggressive competition from those not strictly adhering to best practices
  • Growing market power of insurance companies and 3rd party administrators
  • Proposed rules on OTC Devices. Have you commented?
  • Build Back Better Act and potential coverage of hearing aids by Medicare
  • There never being enough hours in the day…
To optimize time invested in grassroots educational marketing, we consistently emphasize the virtues of not having to reinvent the wheel.

Those educating about why Better Hearing is Better Healthcare can learn valuable lessons from time management experts such as Steven Covey, author of The 7 Habits of Highly Effective People, its global popularity evidenced by approximately 30 million copies published in numerous languages.
Among Covey’s credos was putting First Things First, which this 4 minute Big Rocks video brilliantly illustrates. Please watch.
To apply the metaphor, which Big Rocks should fill your 2022 Practice Growth Jar? As thought starters, should they include:

  • Tell and showcase your practice story
  • Increase internal wellness referrals
  • Nurture friends and family referrals
  • Expand physician referrals
  • Build senior living community care alliances
  • Develop B2B2C corporate wellness programs
With proven growth methods etched in stone, will these Big Rocks be put in your jar first or to a fault, be crowded out with nonessential pebbles?
Covey suggests separating tasks into 4 quadrants with highest priority being Quadrant II, Not Urgent but Important.
To maximize Quadrant II time, we must first:

  • Do Quadrant I activities, which are urgent and important
  • Delegate Quadrant III activities, which are urgent but not important
  • Eliminate Quadrant IV activities, which are neither urgent nor important

As thought starters, please write down 1 current activity which fits in each respective quadrant and ponder what your 4 examples indicate?

With Upper Right in sight, Weekly Routines are ideal building blocks.
Led by weekly plans, this prior issue explained how Atomic Habits are tiny changes which can produce remarkable results.
Granular highlights included:

“‘Shrinking the Change’ employs small steps to instill healthy habits by:

  • Planting logical seeds for success
  • Nurturing consistency
  • Celebrating small wins which build momentum

“Even with thoughtfully designed programs, deftly managing behavior change demands tenacity. With packed schedules and daily crosscurrents, ingrained habits can be counterproductive. Progressive leaders proactively influence behavior change at personal and team levels. With dedicated practice, they train colleagues to leverage good habits and minimize bad ones.

“Habits are behaviors which via repetition become automatic and changing small habits can make big differences. In James Clear’s influential book, Atomic Habits, we see how getting 1% better at a task every day produces results 37 times better after one year.”

“Dreams are the seeds of change.
Nothing ever grows without a seed,
and nothing ever changes without a dream.”
— Debby Boone
By putting First Things First in 2022, your practice’s sweet dreams represent the pinnacle. HDI is at your service and ready to rock.
Bruce Essman
CEO
High Definition Impressions (HDI)



314.276.7392
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