A wide range of software tools have become available to enable this. The hardware is now available to edit 8K content efficiently and economically. 8K is no longer an exotic option.
As part of this shift in emphasis, Mike Fidler, the newly-appointed Executive Director of the Association will be attending the DEG EnTech Fest 2023 on March 29th in Los Angeles and will be moderating a panel looking at the way that 8K can expand the creator’s palette. He will be joined by executives from Amazon Studios, IMAX and others. Last year, more than 500 executives attended the inaugural event.
There will also be demonstrations of 8K encoding technology at 2023 NAB Show in Las Vegas April 15th-19th, where the Association will have a booth along with a number of members and partners.
Hope to see you there!