2025 WEBINARS INCLUDE:

THURSDAY, FEBRUARY 13, 2025

Maximizing Event Revenue:

Ad Spend, Pre-Sales & On-Site Success 

Shadi Hayek

Vice President of Sales

TicketSpice

Sacramento, California

THURSDAY, FEBRUARY 20, 2025

2024 Industry Deep Dive: Fan Spending at 50K+ Events

Collette Ingalls

Associate Director, Marketing

atVenu

San Clemente, CA

We have analyzed over 50,000 events to identify the top trends in the event industry for 2024. Our analysis includes data on average spending on food, drinks, and merchandise, as well as information on the best-selling items and average price points based on the type of event. This information is designed to help you prepare for 2025 whether your event is a music festival, food & wine, concert series, city-wide event, and more!

THURSDAY, FEBRUARY 27, 2025

Adding Value and Appeal to Your Sponsorships

Bruce Erley, CFEE, APR

President & CEO

Creative Strategies Group

Denver, Colorado

The competition for sponsors has never been greater. Your competitors are upping their game. Are you?This fast-paced and information webinar will dive into the difference between transactional and transformative partnerships, current trends impacting sponsorship, and ten steps to improve your sponsorship game. Presented by Bruce Erley, APR, CFEE, Founder and Principal of Creative Strategies Group a leading consultant and speaker on experiential marketing and sponsorship.

THURSDAY, MARCH 6, 2025

Decisions, Decisions:

How You Can Nudge Your Customers (Attendees, Sponsors, Stakeholders, et al.) to Influence Themselves 

Dave Bullard, CFEE

Owner, FanFirst Events & Influence

Fulton, New York

In this fun and fast-paced seminar, Dave Bullard, CFEE, shows you how behavioral economics – no, wait, don’t leave just because we said the word “economics!” – can help you earn more from whatever you sell and help you run a better event. You’ll learn how people make decisions and the best ways to influence those decisions. We know that the words “fun” and “economics” rarely appear in the same sentence, but Dave says that this talk will be heavy on small, non-scientific words and real-world ideas you can use right away. The world’s biggest businesses use these ideas and so can you. There’ll be a few games that will even help you learn a little about yourself and how you make decisions.

An explanation: Economists thought for decades that people, if given enough information, would make rational decisions. They were wrong, and several economists and psychologists proved it well enough to earn Nobel Prizes. In general:

• We make decisions quickly, based on our biases
• We prioritize avoiding losses over maximizing gains, even when the odds favor going for gains. A loss of $1000 hurts 2.25 times worse than a gain of $1000 feels good.
• The way a loss or gain is framed (through marketing or other means) has a much greater influence on the outcome than you would think.
• People can be "nudged" (a nudge is not a mandate -- it must be cheap and easy to avoid) to change their behavior.

Given all of that (and much more; too much for a simple seminar), what is the best way to present information that improves sales or changes consumer behavior while remaining ethical? That's what we'll talk about.

THURSDAY, MARCH 13, 2025

Understanding the Unthinkable:

Human Trafficking at Events

Jordan Pine

Founder and CEO

Greenlight Operation

Camp Hill, PA

Did you know that human trafficking is the fastest growing criminal industry worldwide, and that large gatherings and events can unknowingly be a venue for exploitation? Counter trafficking expert, Jordan Pine, will be sharing an overview of what human trafficking is, signs to look for at events, how to file reports, protocols to consider when planning large gatherings, and how each one of us can help make a difference.

THURSDAY, APRIL 3, 2025

Future-Ready Festivals:

Artificial Intelligence for Event Success

Daivd Ramirez

Founder

SDMRamirez

San Antonio, Texas

This session explores how AI can enhance operations, improve attendee experiences, and streamline event management processes. Participants will learn the foundational steps to make their organizations AI-ready, including data centralization, implementing usage policies, and fostering a culture of experimentation. With real-world examples and practical strategies, attendees will gain insights into how AI tools can uncover actionable trends, boost efficiency, and maintain the unique voice of their events.

The workshop will also address the critical aspects of data privacy, scalability, and staff education to ensure successful AI adoption. From understanding how to protect stakeholder information to planning long-term AI initiatives, participants will leave with a clear roadmap for implementing AI technologies thoughtfully and effectively. Whether you're a seasoned event organizer or new to the field, this session will equip you with the knowledge and tools to harness AI’s potential and create more thoughtful, more innovative festivals and events.

THURSDAY, APRIL 10, 2025

Intern ABC’s: The “How To” Regarding Intern Placement, Training, Mentorship and Supervision

Tim Otteman, Professor/Chair,

Department of Recreation, Parks & Leisure Services Administration Central Michigan University, Mount Pleasant, MI

Kat Paye, CFEE, CEO

Festival Foundation, Traverse City, MI

After the success of their presentation at the 2024 IFEA Convention in Pittsburgh, PA, “The Perfect Recipe for Creating and Maintaining a Fired Up Internship Program”, Tim Otteman and Kat Paye bring us their follow-up presentation where you can learn how to best manage the internship experience. Receive tried and true methods about interviewing, placement, training, mentorship, and supervision that benefit both the intern and your festival! The perfect webinar as a follow up or introduction to hosting interns.

THURSDAY, APRIL 17, 2025

Tips for Impractical Weather at Your Outdoor Event

Jeff Hyman Vice President

Evan Schaefer, CSEP, CFEE, Chief Operations Officer

Delilah Bestler, Agent

Degy Booking International, Inc.

Delray Beach, FL

When it comes to organizing outdoor events, event producers must always anticipate the unpredictable nature of the weather. To ensure a successful event despite inclement conditions, it's crucial to strategize across three key areas: preparation, response, and post-incident management. Remember, the items listed are not exhaustive; each event will have unique requirements. We will discuss what we consider essential considerations for weather planning and safe events.

THURSDAY, APRIL 24, 2025

Stepping Up Your Sponsorship Sales Game!

Jen Puente, CFE

Vice President of Marketing

Saffire

Milwaukee, WI

Is your sales process rusty? Have you run out of creative ideas to sell? There is no doubt technology, time and capacity are real things to consider. How can we work smarter with the time we have, and get to a quicker YES with our potential sponsors. This session will sharpen your sales skills, and spark your creativity!  

THURSDAY, MAY 1, 2025

Volunteer Engagement Trends & Strategies

Christine Nardecchia

Director of Outreach & Engagement

City of Dublin, Dublin, OH

Changing times, post-pandemic trends and overall declining volunteer numbers have added up to rethinking how we get work done at the event level. This session will present the latest trends in volunteerism as we discuss solutions and innovative ways to get people, groups and corporate entities engaged. An interactive session, we’ll discuss virtual volunteerism, the need for flexible solutions and success stories from around the country on high-impact, high-retention volunteerism.

All 2025 Live IFEA Webinar Presentations are recorded and are available for purchase as On Demand Webinar presentations to watch at your leisure! It's just like being there for the live presentation, but now you can press pause! Learn More

THE 2025 IFEA WEBINAR SERIES IS SPONSORED BY

TicketSpice is a modern online ticketing software that will help you increase revenue, save time and elevate your attendee experience. Flexible and feature rich, TicketSpice offers full branding control, timed ticketing, reserved seating, mobile scanning, box office, merchandise options, and more. If you’re frustrated by expensive and restrictive ticketing systems that put their logo on top of your ticketing page, you’ll love how TicketSpice empowers you to control the entire ticketing experience. Learn More.

The International Festivals & Events Association (IFEA) is The Premier Association Supporting and Enabling Festival & Event Professionals Worldwide.  With a target audience that includes all those who produce and support quality celebrations for the benefit of their respective "communities," the IFEA's primary focus is identifying and providing access to the professional resources and networks that will inspire and enable those in our industry to realize their dreams, build community and sustain success through celebration. Membership in the IFEA provides value from all directions, including invaluable contacts and cash budget savings worth many times the membership investment. The more you use them, the higher your return.

Learn More | Join the IFEA | Renew Your IFEA Membership

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P: +1-208-433-0950 | www.ifea.com