August 15, 2023

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2023 Tourism Excellence Awards After Party

'Build Your Own Garbage Plate'

Post-Event Reception Hosted by Visit Rochester

Keep the celebrations going following the 2023 Tourism Excellence Awards Ceremony at the Strong National Museum of Play in Rochester on September 14th! Join us for a 'make-your-own Garbage Plate' experience at the Hyatt Regency Rochester, hosted by Visit Rochester.


No pre-registration is required – join us following Game Night at the Strong on the 4th floor of Center City Terrace as we continue celebrating award winners as only Rochester knows how!

 

Wondering what a Rochester Plate is? Get up to speed (and get hungry) with this “Guide to the Garbage Plate” from Visit Rochester. *Cash bar, food will be provided

Register for the Annual Meeting

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In This Newsletter:

2023 NYSTIA Annual Meeting & Tourism Excellence Awards:

  • 2023 Tourism Excellence Awards After Party hosted by Visit Rochester

Room Rate Extended:

  • Take advantage of the $129 room rate by August 21!

Speaker Announcements:

  • Blending Datasets to Uncover Hidden Gems
  • Unlocking Marketing Success: Mastering the Marketing Funnel for Lead Generation and Conversions

NYSTIA Updates:

  • Travel Show Recap: Lucille Ball Comedy Center & Legoland
  • ITS2023: NYSTIA Co-Op Exhibitor Package Available

Member News:

  • NYSTIA Partner Feature: Jennifer Ackerson, Alon Tourism Solutions
  • NYSTIA Partner Feature: Kye Pierce, STQRY
  • New Member Introduction: Carrie Tschetter at Archer ATR
  • Saratoga Springs Named in HomeToGo's Top 10 Most In-Demand Destinations in the U.S.
  • Call for Entries: Erie Canalway Photo Contest
  • Key Takeaways from Destinations Analysts August 9th Update on the State of the American Traveler

Webinars & Events:

  • ESTO 2023 - August 19th

Featured Co-Ops:

  • Leisure Group Travel Magazine: Annual New York Section!
  • Special Section: Times Union Fall Upstate Traveler Guide

🚨 Reserve Your Room 🚨

Annual Meeting Discounted Room Rate Extended - Limited Time Only!


As we recently hit our room block limit at the Hyatt Regency Rochester, the hotel has added a LIMITED NUMBER of rooms and extended our discounted rate to Monday, August 21.


Don't wait until it's too late! The discounted room rate of $129 is available for a short time ONLY. If you have any problems booking your room call Hyatt Regency Rochester sales office at (585) 794-4810.

Book Your Room Now

Join Us on the "Rochester Sips & Sights"

FAM Tour!

Wednesday, September 13th 


Visit Rochester and NYSTIA invite you to join your tourism colleagues and visit the attractions that highlight the unique history, architecture, cuisine, and culture of Rochester. Along the way, there will be tastings from iconic local breweries, wineries, and distilleries and light, locally inspired fare, museum tours, and more! Learn More & Register.

2023 Annual Meeting Speaker Announcements:

Blending Datasets to Uncover Hidden Gems

On Thursday morning of the Annual Meeting, Geoff Lacher, Senior Tourism Data Analyst at Rove will showcase New York State County data, exploring multiple data sources and demonstrating how blending them together can reveal "hidden gem" insights. Learn the value of layering data sources like mobile location, short-term rental, ratings, and review data to provide insights that help you make better decisions!


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Unlocking Marketing Success: Mastering the Marketing Funnel for Lead Generation and Conversions

Kayla Lloyd, Marketing Manager for BBG&G Integrated Marketing will be presenting on Thursday morning for an insightful session on understanding various tactics within the marketing funnel that can help you generate leads and boost conversions. By focusing on consumer buying habits and decision-making processes, you'll gain valuable insights to meet your customers where they are and empower them with the information needed to make confident choices.


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NYSTIA Updates:

Travel Show Recap: Lucille Ball Comedy Festival and Legoland NY

NYSTIA exhibited at the Lucille Ball Comedy Festival at the National Comedy Center in Jamestown, NY, from August 3rd through 6th and Legoland NY on August 7th and 8th. This was our first time setting up the booth outside. One attendee at the Lucille Ball Comedy Festival said that they were thinking of moving back to New York because we were at the festival!


Learn More & Sign Up

ITS2023: NYS Marketplace and Co-Op Exhibitor Package Available

Alon Tourism Solutions and New York State Tourism Industry Association (NYSTIA) offer this unique opportunity to connect your business with the Travel Trade at the New York International Travel Show (ITS2023)! 


Learn More & Sign Up

Member News

All News

NYSTIA Partner Feature: Jennifer Ackerson, Alon Tourism Solutions

NYSTIA welcomes Alon Tourism Solutions to the Partner Community! Jennifer Ackerson is the President of Alon Tourism Solutions and a 25+ year tourism industry veteran with deep experience in every supplier category. She is an expert in educating and connecting tourism destinations/suppliers with travel trade buyers/resellers to build successful relationships that drive profits and sustained success.


Meet Jen

NYSTIA Partner Feature: Kyle Pierce, STQRY

Kyle Pierce is the Director of Sales at STQRY, he manages the sales team and helps locations learn more about how they can help. STQRY provides world-class digital solutions for destinations with stories to share. Harness the power of technology to allow your visitors to engage deeper, explore further, and discover more.



Meet Kyle

New Member Introduction: Carrie Tschetter from Archer ATR

Carrie Tschetter is the President and Director of Business Development at Archer ATR. As President and Director of Business Development, Carrie is responsible for developing and maintaining client and partner relationships. She believes in collaboration and honest communication and she enjoys going above and beyond to provide a memorable experience.



Meet Carrie

Saratoga Springs Named in HomeToGo's Top 10 Most In-Demand Destinations in the U.S.

HomeToGo released its 2023 ranking of the most popular travel destinations in the U.S. based on the rate of growth for traveler search demand, and Saratoga Springs was ranked in the top 10 - the only destination named in New York State!


Read the Full Article

Call for Entries: Annual Erie Canalway Photo Contest

The Erie Canalway National Heritage Corridor is calling for entries for its 18th annual Erie Canalway Photo Contest. Images should convey people enjoying activities on the waterway and Canalway Trail or show the unique character of New York’s canals and canal communities. Winning photos will be featured in the 2024 Erie Canalway calendar!


Continue Reading

Key Takeaways from Destinations Analysts August 9th Update on the State of the American Traveler

NYSTIA's Brooke Wilson provides the key takeaways from the August 9th State of the American Traveler webinar presented by Destination Analysts. The presentation covered their research findings on financial sentiment, traveler sentiment, and travelers' expectations. 


Continue Reading

Upcoming Events

All Events

ESTO 2023

August 19

Event | U.S. Travel Association | Learn more

Featured Co-Ops:

All Co-Ops

Don't Miss Out on Leisure Group Travel's Annual New York Special Section!

Join other New York advertisers from both New York City and New York State with Leisure Group Travel Magazine. October's theme is Women's Travel and City Escapes Featured Editorial, the Haunted History Trail of New York State!  


Ready to grow your leisure group business? Contact NYSTIA Partner Diane Meglino at 630-794-0696 ext 509 or diane@ptmgroups.com


Learn More

Special Section: Times Union Fall Upstate Traveler Guide!

The Albany Times Union has just added a new travel-focused marketing program to the fall schedule that would be an ideal fit for NYSTIA members – the Upstate Traveler Fall Guide: a print + digital program offered at discounted rates and part of a power package expecting heavier than usual single copy newspaper sales!


The content in the guide will include regional travel stories, and the tab size means it will have longer than normal shelf life. NYSTIA members can take advantage of a further 15% discount on the already low package rates! Sign up by September 7th!


Learn more

Job Postings

All Jobs

No new job postings have been submitted this week, but be sure to view the open positions on our NYS Tourism Careers Page.

Take the 2023 Tourism Advocacy Survey | Share your DEAI Case Study

FRP to Host a NYSTIA Event | Submit a Workshop Proposal

NYITS Exhibitor Package Available | 2023 Travel Show Schedule

WHAT WE DO TOGETHER:

Advancing economic responsible growth, community revitalization, small business success, job creation, quality of life and pride of place by realizing the potential of New York State's tourism industry and facilitating the success of NYSTIA members.

For more information about NYSTIA membership, events, advocacy, Co-Ops, and other services visit: www.nystia.org


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