THE FACT SHEET:

LOCATION: Downtown Des Moines, Iowa, on Locust Street and Grand Ave. between 16th Street and 10th Street.

ONE-TIME PROJECTED JURY

IMAGES: 5 images of work + 1 booth image

VIEWED: Projected simultaneously with images 1, 2, 3 on top from left to right, and 4, 5, booth from left to right, on bottom.

JURORS: Five paid. Includes two invited (exempt) artists from 2024.

SCORING: Second round is scoring 1-7, no 4. All other rounds are a show of hands – the majority moves the artist to the next round. Rounds continue until the final slate is selected.

JURY/APPLICATION FEE: $40 Oct. 28 – Jan. 13; $55 after Jan. 13.

BOOTH SPACE FEE: $600 for 10’x10’. An additional $170 is charged for a corner booth. Limited double-deep booths available for $1,100.

BOOTH SPACE: 10’x10’ with 1’ buffer all around (2’ between each tent), most with abundant storage close to the booth. A limited number of 10’ (front) x 20’ (deep) interior and corner booths are available. We do not offer 20' wide booth spaces unless the artist is juried to show two bodies of work.

ELECTRIC: Included in the booth fee. Fuel-powered generators are not allowed.

ARTIST PRESENCE: All required (individual and partner(s)/collaborator(s)).

NO. OF EXHIBITORS EXPECTED FROM JURY POOL: Approx 181 (we jury spaces with the final number of spaces available being 195)

NUMBER OF ARTISTS EXEMPT FROM JURY POOL: At least 14 (award winners from the previous year, and special invitation including previous year’s poster artist and deferments)

CASH AWARDS: $10,500 at press time

ATTENDANCE: Appx. 200,000+ projected

FESTIVAL HOURS: Fri. 11a - 10p; Sat. 11a - 10p; Sun.11a - 5p

SECURITY: 24-hour

PARKING: Free/reserved/off-site dedicated.

INSURANCE: Required.

STRUCTURE: For all tented structures, the tent must be commercial or professional grade with heavy weights (minimum of 40 pounds) on each corner with stabilizing maneuvers that provide maximum safety to artists and guests. The use of cheap accordion-style pop-up tents is expressly forbidden. The artist who ignores this rule will not be allowed to exhibit at the show and will not receive a refund of any sort as a result.

PROMOTION: Responsive website and integrated social media campaign. Robust electronic and social media campaign, responsive website, comprehensive media relations campaign, radio (paid and sponsored), television advertising, billboards, print, and a special event called REVEAL to promote exhibiting artists.