I have been asked if it is necessary to create a custom website or have a video tour being "everything" sells in this market. My answer is always "YES". It is extremely important.
Why?
The answer is simple. We want the highest offer with the best terms possible. There are buyers from out of the state and out of the country who buy property site unseen. They are often the STRONGEST offers. These are not investors, they are families wanting to move into Citrus County. A video tour lets them see the ceiling, the floor, walk from room to room, all from their computer. It lets them see exactly what they are buying and it works.