Evoque is a boutique firm that specializes in strategic communications and marketing for government and nonprofit organizations. We focus on helping our clients educate and engage with their diverse stakeholders on critical topics like water, energy and infrastructure. Our strategic and multidisciplinary approach focuses on generating measurable behavior changes that make a lasting impact. We are a certified Minority and Women-Owned Business Enterprise (MWBE) firm.
Outreach + Education + Events
Dear colleague,
There's no time like Thanksgiving to make us pause for a few moments and be grateful for who and what we have in our lives. At Evoque, we have so much to be thankful for amidst a year of total unpredictability and, at times, total chaos (can we say: virtual schooling?).

Like most of you, we're so very thankful for our families. Our husbands support us unwaveringly in our commitment to doing good through Evoque, and our children bring us unparalleled joy and love that truly makes our hearts full.

We're also incredibly thankful for the opportunity to "do good work" through Evoque. Working with our clients, we're able to increase environmental sustainability, generate impactful behavior changes, and help our clients foster meaningful relationships within their communities. That's why we're committed to working in industries like water, energy, and transportation that benefit the environment and society as a whole.

Whether you're a client, colleague, or friend, we're grateful for your support both personally and professionally. From the bottom of our hearts, we thank you for joining us on this journey of "doing good" all year long.

Have a wonderful Thanksgiving!

Natalie J. Miller & Jessica H. Ouwerkerk
Don't Wait Until Spring; Now Is the Time to Get Drought-Prepared
With all the attention these days focusing on COVID, we're seeing that many water utilities haven't started preparing for a sustained drought situation. The U.S. Drought Monitor currently shows 3/4 of Colorado in "extreme" or "exceptional" drought (the two highest tiers in their rating system). Just three months ago, only 1/4 of the state was in these categories, so this is a huge increase in a relatively short amount of time. If this makes you nervous, it should!

While COVID has certainly changed priorities for already-strapped utility staff, we can't ignore the drought that is rapidly unfolding before our eyes. Now is the time to start preparing for what will likely be a dry winter. Spring is just around the corner, and you'll want your communications and outreach efforts to be ready-to-go when water demand increases as customers turn back on their sprinkler systems. Start talking with your customers now about drought and laying the groundwork for the water conservation measures you'll likely be asking them to take come spring.

Need some help preparing? Evoque can develop and execute a drought communications plan that outlines what you should be doing now and next year as conditions change. Take our advice: don't put this off until next year in hopes that drought conditions improve; begin preparing now so you're set for the spring.
US Drought Monitor- CO
Reach Out & Read CO
Evoque Gives Back to the Community through Reach Out & Read Colorado
This fall, as part of Evoque's commitment to giving back to the community, Natalie conducted a pro bono project for Reach Out & Read (ROR) Colorado. ROR partners with 300 health care providers in 63 counties to provide literacy opportunities to children growing up in poverty. Like most nonprofits during the COVID era, they were short on funds and needed help generating new funding partners to ensure the organization's long-term sustainability.

Working collaboratively with ROR, Natalie created a strategic plan aimed at revamping ROR's strategic partnerships program. The plan included a partner survey, branded content and visuals, targeted messaging for internal and external audiences, and various tools and tactics to engage new partners. These efforts will help bring in additional funding during a time when it is very much needed, ensuring the program’s continued success. 

If you know of an organization/nonprofit doing good work in the community that needs communications assistance, please reach out to us with their contact information. We typically work with 1-2 organizations per year on a pro bono basis.
(949) 274-6492 or (714) 496-0839