Happy New Year from all of us at KoW! | | |
As January flies by, we’re energized by fresh ideas and exciting opportunities—and we can’t wait for what 2026 has in store.
In today’s edition:
Big news: Welcoming new clients
Key events from late 2025
50/50 for the City - Winner announced!
Upcoming events you won’t want to miss
| | Before we dive in, take a moment to watch our 2025 recap video and revisit some of the moments that shaped our year. | | Welcoming Our New Partners | | We’re proud to welcome the Canadian Veterinary Medical Association and Roger Neilson Children’s Hospice as new partners. From first-time collaborations to returning milestone projects, these partnerships highlight the trust our clients place in KoW to support meaningful, high-impact initiatives. | | From 10 Years to 20: A Continuing Collaboration | | |
Following the successful launch of the Senators Foundation Kitchen, we’re proud to once again work with Roger Neilson Children’s Hospice (RNCH) as they celebrate their 20th anniversary.
KoW previously partnered with RNCH on their 10th anniversary, including the transition from Roger’s House to Roger Neilson House. We’re pleased to collaborate again with McGill Buckley on this milestone, continuing a trusted relationship.
| | A Strategic Collaboration with the Canadian Veterinary Medical Association | |
KoW Connected is excited to collaborate with One Marketing in support of the Canadian Veterinary Medical Association’s Public Education Campaign. This collaboration brings together KoW’s strengths in public relations, healthcare, and not-for-profit communications, and bilingual stakeholder engagement, alongside One Marketing’s award-winning creative and deep understanding of the veterinary community.
Together, this partnership allows for a seamless approach from strategy and creative development through to execution - delivering meaningful, impactful results for the Canadian Veterinary Medical Association.
| | Celebrating the Events We Supported in Late 2025 | |
At KoW Connected, we don’t just create memorable moments - we build awareness, inspire engagement, and amplify stories that matter.
Here’s a look at what’s been keeping our team busy - and how we’re helping clients shine in the spotlight.
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Oriental Legend
A Canadian Premiere to Remember
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This holiday season, Ottawa–Gatineau audiences were captivated by the Canadian premiere of Oriental Legend, the award-winning dance drama presented by China Arts and Entertainment Group and performed by the renowned Beijing Dance Drama & Opera Theatre.
KoW Connected was proud to support the Ottawa engagement, helping build awareness and momentum through strategic promotion, media outreach, and bilingual communications that amplified this Canadian debut.
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Looking Back: Christmas Comes Alive at Mādahòkì Farm | |
Guests were welcomed to a truly unique holiday experience at Mādahòkì Farm, where festive lights, seasonal programming, and Indigenous traditions came together throughout the winter season. From the enchanting Trail of Lights & Traditions to artisan markets, workshops, and family-friendly celebrations, the farm offered something special for visitors of all ages.
KoW Connected was proud to support the Mādahòkì Farm team throughout the year, helping share information about their seasonal programming and amplify this special holiday experience. It was a pleasure to be part of an initiative that brought the community together to celebrate culture, tradition, and the spirit of the season.
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Announcement: The Snowsuit Fund 50/50 For The City Winner! | |
Congratulations to Chantal A., the lucky winner of $514,500, announced on Friday, January 16! 🎉
KoW was proud to be involved once again in its annual raffle, in partnership with Rogers Radio, supporting the planning, promotion, and execution of a campaign that has grown into one of the organization’s largest annual fundraisers. Year after year, the campaign continues to bring the community together in support of children in Ottawa who need warm snowsuits for the winter.
This year’s success reflects the collective effort of The Snowsuit Fund team, all the on-air announcers and program staff at KISS FM, Chez 106, and Country 101, Earlybird prize sponsors, and everyone who purchased a ticket. We’re grateful to play a role in helping this important fundraiser continue to grow and make a meaningful difference.
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What’s Coming Up Next (and Why You’ll Want In)
| From upcoming campaigns to events we’re proud to support, here’s a look at what’s ahead at KoW. These are the moments we’re helping bring to life — and the reasons you’ll want to keep them on your radar. | | | |
Canadian Culinary Championship
Where Canada’s Best Chefs Go Head-to-Head
The Canadian Culinary Championship returns to Ottawa on January 30–31, bringing together 10 of the country’s top chefs for two days of high-energy competition and unforgettable flavours. From fast-paced culinary challenges to the excitement of the Grand Finale, this is a front-row seat to Canadian culinary excellence - capped off with a Spirit of the West celebration.
Secure Your Tickets!
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SnowBall: A Cool Winter's Eve
Grab a 4-pack and save $100
SnowBall returns on Wednesday, March 4, at 50 Sussex - an immersive winter celebration with chef-driven food stations, curated bars, live music, auctions, and unexpected moments around every corner. It’s a night designed to delight, entertain, and make a meaningful impact in support of The Snowsuit Fund. Already confirmed for this year are: Beckta, Raphael Peruvian Cuisine, Barrio, Andaz Ottawa ByWard Market, Madahoki Farm, Essence Catering, Heart & Crown, Tulips & Maple, Dunrobin Distilleries, 1818 Farm & Cidery, plus more to come.
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Tip: Grab a 4-pack and save $100 — the perfect excuse to bring friends, coworkers, or your favourite plus-ones and celebrate together.
NEW SPONSORS WELCOME!
Explore sponsorship opportunities or get in touch at communications@snowsuitfund.com to be part of this standout winter event.
Grab Your 4-Pack & Save $100
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