This Summer 2021 application cycle for the VTC Recovery Marketing Leverage Program differs from past VTC Marketing Leverage Program applications. Below is a highlight of the changes:
- Different online application process than in the past.
- One funding level with a maximum award of $20,000.
- No requirement for a cash match; however, a dollar-for-dollar in-kind marketing match value is required.
- Due to the anticipated number of applications, and to expedite application approval, a draft review of applications will not be possible.
Due date for the application return is no later than 5:00 PM on Tuesday, June 22, 2021. No extensions to the due date will be allowed.
VTC will host a Zoom webinar on Tuesday, May 18, 2021 from 1:30 -2:30 PM to give an overview of the application process and VTC Brand Campaigns. The webinar will also be recorded. *Note that registration is required for this webinar.
After registering, you will receive a confirmation email containing information about joining the webinar.