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July 2019
A Message From Our President
Melanie Dunn
2019-2020 AAF Toledo President
Happy New Year! Well, AAF New Year at least. Our awesome club, dedicated to serving the great advertisers and marketers of our area, turned 110 this year.

I am honored to be serving you as President for our 2019-2020 membership year. It seems like only yesterday I was attending my first ADDY awards, nervously waiting in the car until I saw one of the maybe 3 people that I knew. Now, almost a decade later, I can genuinely say this club has impacted my life in very meaningful ways. In the time I’ve been involved, I’ve made valuable connections which have grown my career. Unexpectedly, I’ve also built friendships with some of my favorite people (special shout out to my GNO ladies!).

To those of you who are just getting started in the industry , know that AAF truly can accelerate your career. Get out of your comfort zone and introduce yourself to those around you at events. Join a committee and let people see your talent and work ethic for themselves. Whatever you put into your membership, you will get back.
To our members who have “been around” and are where they want to be, remember to send the elevator back down. Your knowledge is invaluable and anytime you share it or your talents, you improve our club and add value to our network. There is always room to learn, grow and sometimes just have a good time with fellow advertising professionals.

This will be a defining year for our organization, as we say “see you around” to our director of 17 years, Patty Schoepf. She was the backbone of our club and we’ll truly miss her hard work and expertise. We, the Board, will strive to keep this transition smooth and are here to answer any questions you may have regarding membership, events and sponsorship. 

Get your teams together for our most participated social event,  AdBASH . On Thursday, August 8, we will be at the sand courts downtown at The Docks for our annual volleyball tournament. Food, water, and t-shirts are included with registration and we will have a cash bar. Don’t forget we also award a trophy to the Best Dressed team­­­-Get creative! There are still sponsorship opportunities available, please contact us if you’re interested.

Register now for our second annual Mosaic Seminar, "Building a D&I Strategy for D&I Success" featuring Keynote Speaker Margarita De Leon. Attendees will enjoy a continental breakfast in the Toledo Zoo’s recently renovated Great Hall within its Museum of Science. Sponsorship packages are still available. Learn more on our website.
 
I look forward to serving as your AAF Toledo President and hope you will join me at one or more of our many events this year!
 
 
Melanie Dunn
Mail Works II - Creative Director
2019-2020 AAF Toledo President
Introducing Our 2019-2020 Officers
Melanie Dunn  is the Creative Director for Mail Works II, print and mail specialists, and Owner of a virtual design studio, Cuttlefish Graphics. She has a passion for collaborating with fellow marketers to create cohesive visual campaigns. A graduate of the Owens Community College Commercial Art program, her professional background includes both agency and corporate experience. Melanie has been a member since 2012 and has been on the Board of Governors since 2014. She has been involved in many areas of the club including the Social Media and Membership Recruitment and Retention committees.

Melanie resides in Bowling Green with her husband, Jason, son, Sam and dog, Moses. She is a proud member of team Rock your Rack, participating in the Northwest Ohio Making Strides Against Breast Cancer Walk in Perrysburg.
Melanie Dunn
President
Katelin Reinhart
1st Vice President
Katelin Reinhart is the owner of small local business called Lateral Gig and the B2B Integrated Media Buyer at Communica. 

She has been a member on the Board of Governors since 2015 and has been involved on the marketing, sponsorship, and social committee. Katelin earned her BS degree in Media Communications from Heidelberg University and a MBA from Tiffin University.

In her free time, she operates her small business that has donated over $26,000 to local individuals in need and non-profit organizations in the last year. Lateral Gig was named as a “side gig” to give back to the community and make our local organizations stronger. Her hard work is motivated by her husband, Tom, three children, Emma, Thomas, Winston and dogs Pearl and Zoom.
Ashley Yoakam is a part of the business development team at Mail It Corporation; a woman owned printing and mailing company located in Downtown Toledo. She is responsible for handling client accounts and making sure orders are processed smoothly. She has been a member on the Board of Governors since 2017 and has been involved with the Programs Committee. Ashley earned her bachelor’s degree in Business Administration with a focus on Marketing and Professional Sales from the University of Toledo.

Ashley resides in Toledo with her husband, Joshua, and their rescue pit-bull, Moe. Ashley and Joshua are expecting their first child in August of this year. She serves on the Red Shoe Society – Ronald McDonald board and proud member of the Maumee Chamber of Commerce & Toledo Warehouse District Association.
Ashley Yoakam
2nd Vice President
Sally Stearns
Treasurer
Sally Stearns is a Strategic Planner at Hanson Inc., a digital marketing agency located in downtown Toledo. In this role, she develops business insights and recommendations, leads content strategy and development, and manages social media for a range of clients.

She has been a member of the Board of Governors since 2017, where she’s been actively involved with the Internship Event and Social Media committees. Sally earned a bachelor’s degree in Journalism and Professional Writing from Miami University in 2014.
Sally currently resides in Toledo. In her free time, she enjoys reading, traveling, and spending time with her family. She also volunteers for a variety of local events.
Thank You To Our Outgoing & Welcome To Our New Board Members
Thank you to the following board members for donating their time and talent to the Board of Governors:

  • Patrick Bruen (2012-2019)
  • Jean Drees (2013-2019)
  • Michael Seay (2007-2019)

Joining our Board of Governors (term July 1, 2019-June 30, 2021) are:

  • Bethany Wadel, Lamar Advertising
  • Ryan Lynch, RLCREATIVE

The Passing Of The Gavel
A HUGE thank you to Ryan Hall, outgoing club president. It was a great 2019-2020 membership year.
The passing of the presidential gavel. Welcome Melanie Dunn, incoming club president.
We LOVE Our Past Presidents
Thank you to our past presidents for attending our June evening program. We LOVE having your continued club support!
Past presidents in attendance: Greg Gettum (2000-2001), Mae Jo Ritchie (1983-1985) Sue Hague-Rogers (2007-2008), Fred Harrington (1972-1973), Sara Bowyer (2009-2010), Michael Seay (2010-2011), Ryan Hall (2018-2019)
attended, but not in photo: Aubrey Hornsby (2014-2015) and Angela Riddel (2008-2009)
The President's Award Goes To ...
Every year, at the end of their term, the club president may give the President's Award to a person or business for their contribution to the club. This year, Ryan Hall presented two awards:
Kelly Hahn owns and manages her business, Uppercase Designs. She joined our Board of Governors this past year and has been a huge asset to our club in multiple ways. Kelly has been involved with numerous committees and has designed many of our promotional materials throughout the year. She is a very strong person who is ready to step up and take on any challenges she is faced with. We are very happy to have her serve on the Board of Governors alongside many other determined and productive individuals. Thank you, Kelly, for your continued hard work for the club!
Patty Schoepf has been the Executive Director for AAF Toledo for 17 years. During this time, she managed the entire organization and helped to put on all of our events throughout the years. I know I am speaking for everyone on the board, and everyone who has ever been involved with the club, when I say that we are extremely fortunate to have had Patty serve as our Executive Director. We would not have been able to do all of the fun and informative events throughout the years without her service. Thank you so much, Patty! We will miss you dearly!
Upcoming Events
Thursday, August 8
The Beach at International Park
5:00-9:00 p.m.


Mosaic Series - Building a D+I Strategy for D+I Success
Thursday, August 22
Toledo Zoo - Great Hall, Museum of Science
8:00-10:30 a.m.


Saturday, November 9
Hilton Garden Inn, Perrysburg
8:00-12:00
How to become a panelist - complete online application

(deadline is July 26)


Nick Amrhein Photographer + Director Wins Silver National ADDY Award
AAF Toledo member and photographer / director, Nick Amrhein, was awarded a Silver National ADDY Award for his Photography Campaign Bravery & Bullets Combat Vet Series. The award was announced Friday, June 7th at the National ADDY Award Show in Hollywood, FL.

This is the third level of ADDY competition the campaign has won with a Gold ADDY and Judge’s Choice Award at the local level in Toledo, OH and a Gold ADDY at the AAF District Five ADDY Awards competition in March. The American Advertising Awards is the advertising industry’s largest and most representative competition, attracting over 40,000 entries every year in local AAF Club/Chapter competitions.The mission of the American Advertising Awards competition is to recognize and reward the creative spirit of excellence in the art of advertising.

Heavily tattooed skateboarder, Harley rider and Type 1 diabetic, Nick Amrhein started by filming skateboarding at the age of 15. He interned at Loyalty Creative in California under celebrity photographer Kevin Ou and eventually started his own business in 2010. Today he considers himself a commercial / advertising photographer and director, creating imagery to successfully portray a brand, product or personal message.

The Bravery & Bullets Combat Vet Series may be viewed at: https://www.nickamrhein.com/bravery-bullets-ii
Toledo Community Foundation Announces Recipients of the 2019 Ad Club Scholarship
The Board of Trustees of Toledo Community Foundation, Inc. is pleased to announce three recipients of the Advertising Club of Toledo / AAF Toledo Scholarship: Tiara Medley, Parris Hurt and Donte Dixon.

2019-2020 Program Series Sponsor
Winners Named! - Four Charities to Benefit from PromoCares Program

5% of PromoHits’ Product Sales to be Donated July-December

PromoHits Ltd., a promotional products company based in Bluffton, OH, has committed to donating 5% of its total product sales this year to local charities through its PromoCares initiative. Melinda Bowden, PromoHits’ owner, narrowed down public nominations for local charities to benefit from the program July-December. The public was encouraged to vote and the response was overwhelming, “We had a ton of healthy competition among the nominees and I’m really excited to see so many people who were interested in being involved with our program,” states Bowden. One winner from each of the main regions PromoHits serves; Bluffton, Lima, Findlay and Toledo, has been named.

2019 Corporate Sponsor
Welcome New Members

Jacob Morgan
Digital Designer
The University of Toledo


Ashley Puruleski
Student - Bowling Green State University


Kelly Schroeder
Graphic Designer
Fresh Products



WELCOME BACK TO THE CLUB!


Kate McComb
Web Content Specialist
The University of Toledo







Membership renewal invoices were mailed and membership year begins on July 1.


Not a current member?
Now is the time to join or rejoin.


contact director@aaftoledo.org or register online
Donor Wall
Thank You To The Following

Fred Harrington


Job Board
AAF Toledo's job board will put your job posting in front of the most robust network of marketing and advertising talent in the Toledo Area.

2019-2020 Officers & Board of Governors
Officers:

Melanie Dunn, President

Katelin Reinhart, 1st Vice President

Ashley Yoakam, 2nd Vice President

Sally Stearns, Treasurer


Ryan Hall, Ex-Officio


President's Advisory Council:

Casey Pogan

Matt Rubin


Past Chairman, AAF District 5 & National Board Member
Michael Seay


Executive Director

Board of Governors:

Liz Allen

Chrissy Arvin

Jodi Dixon

Scott Grosteffon

Kelly Henry-Hahn

Holly Kemler

Ryan Lynch

Jessica Ovall

Greg Reece
HOT

Lucas Stall

Mike Toth

Bethany Wadel
About AAF Toledo
AAF Toledo, formerly the Advertising Club of Toledo, is a professional and social organization for individuals actively involved in the creation and production of advertising and marketing communications materials. The nonprofit (501C6) organization was originally formed in 1909 and remains dedicated to providing professional education and promoting fellowship among members and the community they serve.