ABG is pleased to announce the acquisition of Neil Leifer’s prolific collection of photography and fine art business. Through this partnership, ABG will own and manage the rights to the entire Neil Leifer photography collection, which includes an expansive archive of iconic sports, entertainment and historic photography from around the world.

The G.O.A.T will be the muse for a comprehensive, global campaign and a series of product drops, inspired by his iconic imagery, quotes and six core principles. Artist Hiero Veiga created a mural for the launch.

Sports Illustrated Studios and Smokehouse Pictures will produce a docu-series based on the digital cover story on Ohio State University's alleged sexual abuse scandal involving its team doctor, Richard Strauss. 

Shaquille is the face of the new Frosted Flakes cereal featuring mini cinnamon-dusted basketballs. This partnership is an extension of the Mission Tiger project to help one million kids gain better access to sports.

Nautica's China partner, Tristate, launched the brand's new seasonal capsule, which includes modern, structured outerwear and bold, colorful tees, polos and knits. Shop the latest arrivals here.

Nine West and Ethel's Club hosted virtual events featuring Alvin Ailey American Dance Theater, Carefree Black Girls and others over the course of a week. Enjoy a 30-day free Ethel's Club membership here.

In honor of Black History Month, Vince Camuto and Create & Cultivate spotlighted two influential Black women, Shay Sweeney, Co-founder of "Influencing in Color" and Ranti Onayemi, Founder of "Ranti in Review."
We Want Your Like!

Sports Illustrated's April 2020 cover is in the running for American Society of Magazine Editors' "Readers Choice Best Cover" contest. "Like" the Facebook post to enter your vote by Sunday, February 28th.
Spotted
Introducing ABG Spotlights, a rotating presentation throughout ABG's New York headquarters. A multi-brand spotlight showcasing products from around the world, the spring-themed presentation features key looks from collaborations and brands including: Champion x Muhammad Ali, Elvis Presley x Pretty Green, Muhammad Ali x Roots of Fight, Marilyn Monroe x Toys McCoy, Prince VS Brain Dead, Prince VS Tito's Vodka, Sports Illustrated x Beastin, Airwalk, Brooks Brothers, Forever 21, Lucky Brand, Nautica, Vision Street Wear and Volcom.
Marilyn Monroe in Kith Founder's, Ronnie Fieg, Instagram story reaching 867K+ fans.
Social Shoutout
Alesso, ComplexStyle and Camila Mendes shared the Prince VS Tito's collaboration by Creative Director and Co-owner David Grutman on Instagram, reaching a combined 29.1M+ followers.
Tune In
Nick Woodhouse, Authentic Brands Group's President, CMO and Managing Partner, joins Business Casual by Morning Brew to discuss the opportunities that bankruptcy can present for companies.
Elvis Presley's “Do The Vega,” ”Catchin' On Fast” and "Clean Up Your Own Backyard” remixes are now available through all digital service providers. Watch the lyric video here.
Volcom celebrated the world premiere of its short film, Gambaro, with a Twitch livestream featuring its CMO Ryan Immegart, actors Arthur Longo, Pat Moore, Torgier Bergrem and more.
In the News
ABG Celebrates the IDEAL Council

Inspired by the Black Lives Matter movement which continues to serve as a reminder that all voices have the power to create positive change, team members from various functions across the company came together to form the IDEAL Council. The mission of the group is to elevate all people within the ABG workplace regardless of background.

ABG proudly supports the efforts of the IDEAL Council and encourages a work environment that provides all employees with equitable access to information, development and opportunity as well as fostering a space for inclusiveness, belonging, well-being and community.

As we approach the end of Black History Month, the IDEAL Council invites you to continue to celebrate and explore black culture. Click here to learn more.
Welcome New Partners!

  • Danti Company Limited to distribute all Brooks Brothers adults and children's fashion and lifestyle categories in Vietnam.
  • Scotch & Soda to create Elvis Presley apparel, outerwear, denim, accessories and footwear for adults and children globally.
JOIN US
To explore opportunities with ABG, please contact: