Coach Ellie is an award winning, Certified Business and Executive Coach based in the greater Boston, MA area who works closely with owners, partners, and C-suite executives. Business professionals call Coach Ellie when they feel stuck or are unsure how to reach their goals. Her clients may know the direction in which they want their company or themselves to grow; they just cannot seem to get there. “The best ideas are worthless if you can’t put them into place.”
Ellie holds an MBA in Finance from Columbia University. She started her career as an Account Executive at Doyle Dane Bernbach Advertising, working on three Procter & Gamble products. She then went on to become the Green Card Manager, and then the Gold Card Advertising, Marketing & Sales Director at American Express. Finally, Ellie spent 13 years as the Vice President of Sales at Seventeen Magazine Worldwide, where she increased the magazine’s revenue year after year.
Ellie will present
"How to Recruit & Retain Millennials for Your HVAC Company"
. There are 53 million millennials working today, and will make up 75% of the working population by 2025. This presentation will not just cover recruiting, but also retaining millennials.
Millennials are a high tech generation where job hopping is on their mind. The goal of the presentation is to inform owners how to understand the millennial mindset and learn how to effectively speak their language and better understand their needs in order to effectively communicate with them.