There are many marketing strategies that exist, and word of mouth is one effective method, if not the best, that has stood the test of time. This form of marketing is an underrated, but powerful way to spread the word about your handyman business. Not sure how to get people talking about you? Take a look at these 3 ways.

 

Ask for help

 

Don't assume that your customers know to send business to you - that is often not the case. They may be unsure if you're accepting new clients or they may be really busy and simply not thinking that they help you by spreading the word about your handyman business. Consider making a short list of people who could help you connect with more customers. Sent those people an email or give them a call and let them know you'd love if they spread the word about your business. Avoid mass emails - those are often ignored.

 

Know your target market

 

People can't send you business if they aren't sure whom you want to serve. For instance, if someone knows you are skilled at carpentry, then may not refer your business to a friend who needs new tile flooring installed. Make sure you're very specific so you're top of mind when new job opportunities present themselves. The more specific you are, the easier it will be for people to send customers your way.

 

Have excellent testimonials

 

Testimonials are proof that you are a skilled and professional handyman - these traits will make people feel comfortable working with you. When you complete jobs for customers, ask them to write you a review for your webpage and or your ACHP Listing.

 

 

When prospective customers consider using your handyman business, it's ideal that they hear about past experiences with you from real people. When your customers rave about you, more people will want to hire you for their next home project.