The Rupert Report
From the Desk of AIANTA's CEO
September 13, 2021
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AIANTA Highlights for the Coming Week
Leave No Trace Announcement
We are so excited to be continuing our work with Leave No Trace. The first phase of the project, launching this month, will focus on increasing traveler awareness of tribal lands, not just in an historic context, but with modern-day considerations — including the what and where, the histories and the information needed to be a respectful and responsible visitor. 

AIANTA and Leave No Trace Center for Outdoor Ethics ask for your input as a contributing author/editor to this project so your community can help authentically educate travelers before they arrive on tribal lands while also encouraging exploration that is satisfactory to tribes and travelers. Please reply to if you are interested in joining this conversation. 

Webinar: Planning for Cultural Tourism
September 21; 10 am - 11:30 pm MDT
In 2008, Akwesasne leaders built their “Sharing the Spirit” imitative, which eventually paved the way for the formalized Akwesasne Cultural Tourism Strategic Action Plan. Today, implementation of the plan has led to a new tourism website,, elevated tourism training for Akwesasne artisans, and increased awareness of Akwesasne culture and heritage. Join Penny Peters, Tourism Industry Development Manager, Saint Regis Mohawk Tribe, in discussing how the strategic plan was conceptualized and how it continues to guide Akwesasne’s tourism planning.

American Indian Tourism Conference Agenda
October 25-28; We-Ko-Pa Casino Resort, Fort McDowell, AZ
We are thrilled to announce that we have made the finishing touches on the full agenda for this year's AITC. We have an all-star lineup of speakers and exhibitors and we can't wait to show you all what we've put together for you! See you all there in October.

American Indian Day
September 24
American Indian Day is celebrated at different times of the year throughout the country. Although at AIANTA we officially recognize the holiday in October, we would like to take the time to shout out to our friends in Nevada and California who are celebrating this month.

This September 24 (and every day), let us all celebrate our Indigenous heritage!
In Case You Missed It
Exploring AIANTA Visitor Outreach Department
In case you missed it, AIANTA produced a special webinar introducing our new Visitor Outreach department and our plans to market to domestic and international travelers for 2022. Visitor Outreach Manager Maureen Chavez (Pueblo of Acoma) led the conversation on top overseas markets to Indian Country, top travel trade shows to attend next year, and how to prepare for the return of international visitors.

(See you later, Northern Paiute)

Sherry L. Rupert, Chief Executive Officer
American Indian Alaska Native Tourism Association
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