The Rupert Report
From the Desk of AIANTA's CEO
December 20, 2021
AIANTA CEO Sherry L. Rupert getting ready for the holidays.
AIANTA Highlights for the Coming Week
Happy Holidays
AIANTA members, friends and partners, I would like to wish you all a warm, safe and happy holiday season. I hope you all get to spend this time to reconnect with your loved ones, as I will be, back home in Nevada.
Shop Native
If you’re looking for distinctive gifts for the holiday season and beyond, you’ll find a treasure trove of unique and hand-crafted items from Native artisans, both independently and at tribally owned museums and cultural centers around the country.

AIANTA / Leave No Trace Advisory Committee
Under a partnership launched in April, AIANTA and Leave No Trace will be working with Native Nations and communities to develop an education campaign that aims to increase awareness among visitors to Native lands by providing tools to educate the public on reducing avoidable impacts to land, water and cultural heritage resources. More information can be found here -

The first phase of the project launches February 2022 and asks for Native input on language and messaging. AIANTA and Leave No Trace are soliciting interest from Native advisors who may be interested in joining a steering group that will help inform the direction of the responsible visitation and recreation education campaign.

The advisory group will be made up of representatives from all of AIANTA’s 15 regions. If you are interested in being considered for participation in the group, please contact for consideration.
Now Hiring: Agritourism Specialist
AIANTA is seeking an energetic, well-organized self-starter to serve as an Agritourism Specialist specific to Native agritourism product development and programming. This is a 13-month Project Based Position with the potential to extend the position if additional funding is secured. This is a competitive recruitment, open to all qualified applicants. Résumés will be accepted until January 8, 2022. Hiring will occur following the recruitment process. The Agritourism Specialist is a full-time, non-exempt, project based position appointed by the CEO of the American Indian Alaska Native Tourism Association.

Yaamava' Resort & Casino at San Manuel Grand Opening
The San Manuel Band of Mission Indians celebrated the grand opening and rebranding of the former San Manuel Casino on Monday, December 13. The $760M expansion, now known as the Yaamava' Resort & Casino is located 60 minutes from Los Angeles. Congratulations on this huge milestone, San Manuel Band of Mission Indians!
(See you later, Northern Paiute)

Sherry L. Rupert, Chief Executive Officer
American Indian Alaska Native Tourism Association
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