The AR Location Wars, Part II: Apple

How will geospatial AR materialize? What are its active ingredients, including 5G and the AR cloud? This is the theme of our new series, Location Wars, where we break down who's doing what... continuing here with Apple.

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How Many Consumers Have Tried Mobile AR?

Thrive Analytics and ARtillery Intelligence today released a new report that shows 29 percent of consumers have used mobile AR. But how much and how often? We break down some of the report's findings.

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How Will LiDAR Unlock AR's Promise?

Continuing our report excerpt series, we turn attention this week to LiDAR. As it assimilates into Apple's hardware, how will it unlock AR's promise and accelerate the technology's capabilities? We break it down.

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XR Talks: Behind Facebook's Spatial Strategy

What's driving Facebook's sizable AR & VR investments? A recent podcast interview with Mark Zuckerberg provided a rare glimpse and we have the audio and strategic takeaways for this week's XR Talks.

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Data Dive: How Effective is VR Training?

One branch of VR that sees the most attention and investment from enterprises is training. VR's immersive qualities can instill greater knowledge retention and memory encoding. We examine the evidence in this week's Data Dive.

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Spatial Beats: Facebook, VR Training & SXSW

Welcome back to Spatial Beats, AR Insider's weekly series that features observations and insights from spatial computing author and futurist Charlie Fink. This week, Facebook Reality Labs goes haptic, VR training and SXSW takeaways.

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More AR NFTs... Niantic's Next AR Game & New XR Funding... These and other news items from the spatial spectrum fill our daily digest.
Reality Bytes: Gucci, Facebook & Smart Metal

What are the biggest insights and observations in AR and adjacent sectors this week? Welcome to Reality Bytes, featuring lightning-round video commentary from AR Insider partner, M7 Innovations.

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What's driving XR adoption? usage patterns? product strategies? revenues? ARtillery PRO answers these questions with a streamlined intelligence vault filled with data, insights, multimedia, and analyst access. It's all about gaining a knowledge-edge and saving you time.
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