Thank you to our Corporate Partners! 

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February 11, 2019 - In This Issue:
ASCCA's February Vendor of the Month: RepairPal

The ASCCA Revenue and Benefits Committee is proud to announce that it has selected RepairPal as ASCCA's February Partner of the Month. Each month, an ASCCA partner is recognized for their outstanding support of ASCCA, its members, the automotive repair industry, and their commitment to going above and beyond to support ASCCA's Core Purpose: To elevate and unite automotive professionals and give them voice.
ASCCA Proudly Announces New Corporate Partnership with Mudlick Marketing

The Automotive Service Councils of California is proud to announce its most recent corporate partnership with Mudlick Marketing, a Multi-Channel Marketing Platform where clients have access to powerful direct mail and digital services to help grow their business.

"Mudlick Marketing is proud to partner with the ASCCA and support the organization's efforts to provide vital resources to California's automotive repair industry," said Tim Ross, Mudlick Marketing CEO. "Through its work, the ASCCA ensures that automotive repair professionals are well-represented, well-educated and well-informed."
Connected Car Committee Digest - Issue #3

The Connected Car Committee is proud to offer its latest digest of news, industry happenings, and recap from our past Connected Car training at the September Team Weekend.

This digest also kicks off our efforts in Cybersecurity guidance. Stay tuned for more on Cybersecurity and overarching best practices for Connected Cars throughout the year.

ASCCA's February Member of the Month: Travis Guy

The ASCCA Membership Committee proudly announces Travis Guy of Yorba Linda Auto Service (YLAS) as its ASCCA member of the month for February 2019. ASCCA regularly honors members who go above and beyond in demonstrating ASCCA's core values of integrity, compassion, professionalism, and unity. Along with these core values, Travis also embodies ASCCA's core purpose: To elevate and unite automotive professionals and give them voice.
ASCCA Chapter 42 Special Event: Is Your Shop Safe?
IT in Shops in the Age of the Connected Car - Protect Yourself & Your Customers
February 13, 2019 at the Biltmore Santa Clara

Don't miss this important conversation with Walter Edmondson, President and CEO of TeamLogic IT. Learn why your company should undergo a periodic network assessment even when everything appears to be working fine. For instance, are your employees using their own mobile devices to conduct business? Are they downloading questionable software? Are mission-critical business processes running on vulnerable servers? Have you considered that because of this new technology, your customer's car may be open to hacking from someone in your own waiting room? 

ASCCA Member Exclusive Offer!

ASCCA Partners with Educational Seminars Institute (ESi) Again to Bring You 
Special Course Offerings in 2018!
S eminar courses are normally $149.95. ASCCA members pay only $95 per attendee -- a savings of almost $55 per class! Service writer courses are normally $1,795. ASCCA members pay only $995 per attendee!  

Automotive Aftermarket Industry Legislative Fly-In - April 23, 2019
The Automotive Aftermarket Industry is joining together for a Legislative Fly-In! Don't miss out on this opportunity to connect with others in the industry. Fill out this registration form and make your travel arrangements. Reservations will be accepted on a first come, first serve basis. Past speakers have included: Chief, Bureau of Automotive Repair; Governor's Small Business Advocate; Governor's Economic Adviser; Chair, Select Committee on Career Technical Education & Workforce Development; Chair, Senate Transportation & Housing Committee.
ASCCA January 2019 Team Weekend Recap

This weekend, ASCCA leaders, committee members, and corporate partners convened in Sacramento for its first Team Weekend of 2019.

ASCCA's new President John Eppstein opened the meeting by welcoming those in attendance and leading them in the flag salute. He then inducted ASCCA's newest members since the last Team Weekend and encouraged them to get involved in ASCCA through committee meetings, Team Weekends, and chapter events.

R efer a Member Receive $75

You're eligible for a $75 referral fee when you refer a new Regular or Associate member to ASCCA! Referral Awards are paid out when the member's annual dues are paid for their first year.

Contact Kari Groff in the ASCCA office if you have any questions at or (800) 810-4272!
Apply for ASCEF Scholarships Today!

Applications are currently being accepted for the Automotive Service Councils Educational Foundation (ASCEF) 2019 scholarships! Each year, the ASCEF awards 18 scholarships ranging from $500 - $1,000. These scholarships provide assistance to current under-graduates who are in the automotive service field.
To be eligible for these scholarships, an applicant must be a:
  • California high school senior who plans to enroll in post high school technical and academic training or
  • California college under-graduate in the automotive service field.
Applications must be submitted by March 31, 2019.
The ASCEF is a nonprofit corporation dedicated to supporting and advancing the entire automotive industry through technical education and training, scholarships, and other industry inspired programs.
To learn more about the ASCEF, visit .
Questions? Contact Kate Peyser at 916-290-5828 or
ATI Now Offering ASCCA Member-Exclusive Discount!

ASCCA Members:

Take advantage of ATI's one-day workshops, led by the smartest minds in the business, to discover how to tackle these common repair shop challenges:
  • Recruiting and retaining the best techs
  • Improving cash flow and profit potential
  • Marketing and promotions in the digital age
  • Creating freedom through operational consistency
  • Devising a succession and retirement plan 
The average workshop attendee picks up 3% to 8% percent profit immediately by applying actionable strategies back at the shop. 
Click here for more details including the ASCCA discount code and class dates and locations.
Upcoming ASCCA Chapter Events 

February 13: Chapter 42 Meeting
February 14: Chapters 6 and 25 Meetings

Support the ASC Educational Foundation every time you shop on Amazon!

Donate to the ASC Educational Foundation every time you shop on Amazon! It's easy to get set up - Visit this page to get started:

Featured Remarkable Results Podcast - How Understanding Search Habits Will Help Grow New Customers

Al Haberstroh is a partner and Chief Strategy Officer at MontAd Media, a data marketing company serving the auto aftermarket. He has over 25 years of experience driving business for companies in the retail, manufacturing, and service industries.

In his career, Al has developed numerous innovative, revenue-driving solutions for marketers of all sizes. He was an early adopter of content and database marketing and was instrumental in the development of two new proprietary marketing tools for the aftermarket; Shop Reach 360 and Audience ID.

Thank you to our ASCCA Corporate Partners! 

1 Capitol Mall, Suite 800
Sacramento, CA 95814
(800) 810-4272

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