January 11, 2021
Thank you to our Corporate Partners!
January Team Weekend - Registration Open!
Deadline to Register : January 29, 2021! Don't Wait! - Register Now!
WHAT:
WHEN:
LOCATION:
January 2021 Team Weekend
January 30-31, 2021
Via Zoom
Take the ASCCA Membership Survey!
ASCCA Members: we currently have a brief, two question survey to help us plan our educational events in 2021. Your response will help us deliver content that you are seeking!

Thank you in advance for your participation!
Member of the Month: Esteban Gonzalez
January 2021

The ASCCA Membership Committee proudly announces Esteban Gonzalez of Proshop Automotive as its ASCCA member of the month for January 2021. ASCCA regularly honors members who go above and beyond in demonstrating ASCCA’s core values of integrity, compassion, professionalism, and unity. Along with these core values, Esteban also embodies ASCCA’s core purpose: To elevate and unite automotive professionals and give them voice.

Esteban has been around cars his entire life – his father was a diesel mechanic with a neighborhood shop and his older brother opened a shop in 2000. In 2013, Esteban found himself in a position to open a shop of his own. While he knew cars in and out, running a business had its fair share of challenges.

He credits joining the ASCCA as a highlight of his learning process, not only in running a successful business, but also being involved in his community. In his own words, Esteban states, “Being involved in a chapter level and now in a state level has given me the opportunity to help in ways I never imagined. It also made me realize that I am not alone in this journey and there is a lot of help if we are willing to accept it.” 
O'Reilly - First Call Webinars & Virtual Training Series!
Upcoming FREE Webinars in 2021 by O'Reilly First Call:

Body Control Electronics Diagnosis - Thursday, February 4, 2021, 6 PM - 10 PM
by Phil Fournier
Cost: $39.99 per Tech
Registration Link: https://tinyurl.com/y53rnpx5
AutoZone - Ongoing Virtual Training!
(Through February 11th, 2021)
AutoZone is committed to helping shop owners and technicians
by offering ongoing virtual training!

  • Limited time offer: Shops can attend virtual training at no cost.
  • Course descriptions are available on the AutoZonePro.com / A to Z Professional Training landing page and included on the registration form attached along with the duration.  
  • Limited registration is available. 
  • A PC, Mac, iPad or Android device is required to attend.
  • Registration is required and available via the following: AutoZonePro.com A to Z Professional Training landing page 

You can download or open the attached flyer below by clicking on it, and then register to attend any of the virtual training events by clicking on the links on the flyer:
Online Training Opportunities
Successful Women in Automotive Round-Table
Every Wednesday at 11:00 AM (PDT): 
Weekly online gatherings for women looking to connect with like-minded women in the industry. Every participant brings an issue to the group to find solutions and support.
Reach out to Dori Eppstein (hello@hellodori.com or 970-980-3661) for more details. 
Register in advance for this meeting: CLICK HERE!
(Upcoming Meetings: January 13th, January 20th!)

ASCCA Member Business Goal Setting Webinar with Cecil Bullard
What is it that you want from your business? What are your expectations from your business and how do plan get to them? We care for the future of every member's business in ASCCA. So we have set up a year-long strategic goal session on
Tuesday, January 26th at 6:30 PM (PDT).
Cecil Bullard has graciously agreed to conduct this session at no charge to ASCCA members! Please CLICK HERE to register ASAP!
Mobilize CA Summit 2020 - Postponed!
The health and safety of our educator colleagues and industry partners is our highest priority.
 
After careful consideration, and in light of the ongoing Coronavirus (COVID-19) developments, we are postponing the Mobilize California Summit – new date to be determined.
Please stay tuned!
 
The in-person dialogue, hands-on training, and collaboration around the future of clean transportation are important components of Mobilize California. We will continue to release announcements around keynote speakers and sessions, and look forward to an even greater level of participation when the event does occur.
 
We look forward to seeing you at a later date. Until then, stay safe and healthy!
Latest information is always available at www.mobilizesummit.com
Upcoming ASCCA Chapter Meetings
All in-person meetings have temporarily been postponed. Some chapters are holding virtual meetings. Please see your chapter leader for details as information may change daily.
Featured Remarkable Results Podcast: 
Aftermarket 2030 Consolidation – Opportunities
– Challenges – Succession Planning
Rick Schwartz, co-founder and CEO of Schwartz Advisors LLC, a mergers and acquisition advisor and management consulting firm to the automotive and heavy-duty transportation industry.

Jason Rainey is the Vice President of NAPA AutoCare; a program of more than 17,000 independently owned automotive repair facilities that have chosen to partner with NAPA.

Key Talking Points include: Investors are looking for a good investment return, looking for efficiencies in buying multiple shops, keeping employees, too much change needs to happen, locations can be a challenge, the owner cannot be the centerpiece of the business, run your business well so you have options, niche specialty shops are owned by master technicians from that brand (think Mercedes, BMW, Volvo, Euro), some businesses look to buy businesses that need fixing, and so much more!
ASCEF Scholarships
Do you know a student wishing to develop a career in the automotive industry? Tell them about the ASCEF scholarship application! We are currently accepting applications for 2021. 

Overall Qualifications: You must be planning to seek employment in the California after-market/independent repair industry and be a California high school senior who plans to enroll in post high school technical and academic training or California college under-graduate in the automotive service field.

Each year, the ASCEF awards scholarships ranging from $500 - $1,000. These scholarships provide assistance to current under-graduates who are in the automotive service field.
Thank you Autotrend Diagnostics for donating a Saturn Vue!

Your donation raised $200 for the
ASC Educational Foundation!
Support the ASC Educational Foundation every time you shop on Amazon!
Donate to the ASC Educational Foundation every time you shop on Amazon! It's easy to get set up - Visit this page to get started:
Download the ASCCA Logo for your Promotional Materials
Would you like to proudly feature the ASCCA logo in your promotional materials? It's easy for members to download High-resolution images (EPS & TIF files) in the ASCCA Member Resources page.

To view and download the high-resolution images, click here.
The ADA Checklist: 2019 - 2020 Compliance Guidelines to Make Your Website Accessible
ADA website compliance and web accessibility are two terms that are used interchangeably but they are distinct from one another.

ADA stands for the Americans with Disabilities Act which prohibits discrimination on the basis of disability. Courts are construing Title III of the ADA to mean that websites must be accessible. Thus, with ADA website compliance, we're referring to the law.
Refer a Member Receive $125
You're eligible for a $125 referral fee when you refer a new Regular or Associate member to ASCCA!

Referral Awards are paid out when the member's annual dues are paid for their first year.

Contact Benjamin Ichimaru in the ASCCA office if you have any questions at 
bichimaru@amgroup.us or (800) 810-4272!
Thank you to our Corporate Partners!


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