Dear MCAR Member,

Please read the updated advertising guidelines and local sign regulations on, links are included below for your convenience. Please see the latest news and events from YPN and C.A.R.

Please note, to clarify rules and prevent misunderstandings, MCAR has added Advertising Guidelines to the Members section of our website, and updated the table for local sign regulations.
In case you missed Part 1, a recording is available to members only. To watch the recording, please:
Finances are fundamental, especially during unprecedented times. NAR’s Center for REALTOR® Financial Wellness will be hosting an all-day virtual event on Wednesday, October 7 starting at 10:00 a.m. CT. Encourage your members to register and take advantage of this opportunity to hear from leading financial experts who will offer valuable insights that will help drive strategic growth and long-term stability for their personal and business success. 
Sessions Include:
Gain insight, answers and perhaps relief, when you hear from a Certified Financial Planner who will help you overcome common financial challenges REALTORS® face during this time. 

Presented by: Rich Arzaga, Founder and CEO of Cornerstone Wealth Management
Navigate through a financial shock and develop money-saving strategies.

Presented by: Lynnette Khalfani-Cox, CEO and co-founder of LLC
Determine how much you will need for the retirement you envision and how to develop a retirement strategy that maximizes your likelihood of success. 

Presented by: Mike Engel, Director of Corporate Retirement and National Strategic Partner for Graystone Consulting & Jim Phillip, SVP Wealth Management Financial Advisor and Senior Investment Management Consultant

Registration for NAR members is $20.00 as part of the Right Tools, Right Now Program. Non-members are welcome at $30.00. 

The first 300 registrants are eligible to win one of three $100 VISA gift cards!
California Median Home Price Breaks $700k Mark
California’s housing market continued to improve in August as home sales climbed to their highest level in more than a decade as the median home price broke last month’s record and hit another high, according to C.A.R.’s latest sales and marketing report.

Closed escrow sales of existing, single-family detached homes in California totaled a seasonally adjusted annualized rate of 465,400 units in August. California’s median home price broke the $700,000 mark for the first time, reaching $706,900 in August, a 6.1 percent jump from July’s $666,320 and 14.5 percent from $617,410 in August 2019.
Zillow Launches Brokerage to Boost iBuying
Starting in January 2021, the company said salaried agents will work with sellers who want cash offers for their homes through Zillow Offers. In those transactions, Zillow Homes will be the broker of record, the company said. To start, Zillow agents will work with homeowners in Atlanta, Phoenix and Tucson, with plans to expand the service to other markets later next year.
REimagine!: Bringing You 35+ Exhibitors
C.A.R.’s REimagine! Real Estate Conference & Expo may be virtual this year, but that doesn’t mean we’re leaving out the essentials! In addition to our 40+ sessions, we’re also bringing you a virtual exhibit hall! Every day of REimagine! you’ll have the chance to chat live with more than 35 exhibitors, watch product demos and download info into your digital briefcase. From lead gen services and forms providers to innovative marketing and tech solutions and everything in between, these companies have been curated specifically to help REALTORS® do more business. Be sure to register for REimagine! Oct. 12-14.
Update on Coronavirus Market Impacts
The housing market continued to improve at the tail end of the summer as U.S. home sales soared to a level not seen since before the Great Recession. A solid increase in new purchase mortgage applications, a dip in the California unemployment rate, and a rise in the consumer sentiment are all encouraging signs of a better tomorrow. The leveling off in market activity in recent weeks, however, should serve as a reminder that we need to keep it real and be prepared for a slowdown as the season gradually ends.
1M Delinquent Homeowners Haven’t Asked for Forbearance
Homeowners who have failed to take advantage of pandemic-related mortgage assistance may be at risk of losing their properties. A little more than a million owners nationwide are at least 30 days past due on their monthly payments and haven’t entered a forbearance program or engaged their lender about some other financial solution, according to an analysis from Black Knight, a mortgage data firm.
Get Connected with Local Buyers and Sellers
Many potential clients are beginning their home search online, weeks before they decide on an agent. ModernAgent, a new C.A.R. Member Discount Program partner, offers a massive library of real estate content that REALTORS® can publish on Facebook and customize with their brand, picture, and name. ModernAgent is providing all the real estate content C.A.R. members need for free plus 20% off premium content and services.