ALEX BOYÉ releases two live changing songs,
"Bend Not Break" and Still Breathing"
for May Mental Health Awareness Month!

Alex Boyé (pronounced Boy-yay) is truly a multicultural, multigenerational, global artist! An independent artist with over 1 billion views on his YouTube channel , Boyé’s diverse blend of African-infused pop music and vibrant dynamic visuals have captured a loyal legion of online followers turning him into a viral sensation! While his viral videos of Africanized pop covers have been featured on  Jimmy Fallon, Good Morning America, Fox & Friends, Jimmy Kimmel  and more; his new single,  “Still Breathing,” picks up where his most recent, “Bend Not Break” left off. “ Bend Not Break” is a song that encourages people considering suicide to look beyond their current circumstances and make a different choice, to bend and not break,” shares Boyé. “ Still Breathing shares the thoughts of someone who attempted suicide but survived. After some time, they recognize the gift of life again and are grateful that they’re still breathing.”

Both singles from his forthcoming album, Coming to Amerika , are songs of encouragement and hope created to save lives and inspired by a personal experience!


In mid-April and leading into Mental Health Awareness Month (May), Boyé will also be embarking on a national tour carrying a message of hope and awareness to young people and teens struggling with mental illness and considering suicide.  The tour aligns with The American Foundation of Suicide Prevention’s #realconvos campaign during which Boyé, will bring #realconvos to high school, non-profits/community organizations who have partnered with his Bend Not Break Foundation .

On April 25th, Boye will be honored with the 2019 Erase The Stigma’ Leadership Award from the Didi Hirsch Mental Health Services Agency. Past awardees include Quincy Jones, former First Lady Rosalynn Carter, Dustin Hoffman, Annette Bening, Carrie Fisher, former Congressman Patrick J. Kennedy, Terry Bradshaw, Kid Cudi, Ronda Rousey, Melissa Rivers and Judy Collins.

He will also be participating several events connected to suicide prevention and mental health awareness as listed below:

April 25 th  - Beverly Hilton Hotel, Beverly Hills CA
Alex Boyé to receive the 2019 Erase The Stigma’ Leadership Award

April 27 th  - Fullerton, CA Intramural Field at Cal State
Performer/Headliner Donate Life Run Walk Festival  www.donatelifeoc.org

May 7 th   - Jazz at Lincoln Center – NYC, NY 
Alex will be the Host/Emcee/Performer of the  " Lifesavers Gala " for The American Foundation for Suicide Prevention. Robert Gebbia , CEO of The American Foundation of Suicide Prevention (AFSP) , has selected "Bend Not Break" as their main theme song for Suicide Prevention Week and its message during Mental Health Awareness Month.

May 18th -   Dixie State University - UT
Headliner for "Spirit of Hope Gala" for the Doctors Volunteer Clinic

According to the CDC Vital Signs suicide is a leading cause of death in the U.S. with an estimated over 45,000 lives lost to suicide in 2016 and nearly 1,400,000 suicide attempts in 2017. This is more than entertainment, my music is ‘innertainment.’ Music that can change lives from the inside,” shares Boyé.  Even if I can save just one, then we have done something great When we encourage #realconvos about mental health and suicide, that’s how you get people to open up! As soon as the conversation begins, that’s when the light comes in. Sometimes all is takes is music, just one song can break through.”

Watch “Bend Not Break” directed by Alex Boyé here .

“Bend Not Break” produced by K.C. Knight , executive produced  Randy Jackson  (“American Idol”) and penned by Jordan Powers  &  Alex Boyé releases on May 3rd. “Still Breathing” was co-written by Boyé and produced by Tha Aristocrats (DJ Khalid) releases on May 17th. Alex Boyé's forthcoming album Coming To America is produced by Grammy award winning producers 'Blac Elvis' (Beyoncé, John Legend, Usher, Ciara, Jill Scott) and Neff-U (Michael Jackson, Mary J. Blige, Ne-Yo, Dr. Dre, Justin Bieber) and will be released by BFD via The Orchard.

To book Alex Boyé's 'Bend not Break' musical presentation at your school or organization, please visit his website Alexboye.com and connect there.

Order Alex Boyé Music on iTunes , Tidal.com Amazon.com , Bandcamp
Alex Boyé - "Bend Not Break" Music Video
Behind The Scenes - Bend Not Break song and music video
About Alex Boye - Sizzle Reel
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Publicist: Jackie O. Asare 718-930-8400

To book Alex Boyé's 'Bend not Break' musical presentation at your school or organization, please contact: Eddie Wenrick on (949) 749 - 2500 or email: [email protected]