The vision came to Ben while sitting at his cubicle at a Boston bank in 1992, upon graduating from Boston University's School of Management. His days would start at a local coffee bar with a hot cup of coffee. That morning coffee was habitually the best part of his day. He knew in his heart that he wanted to participate in the amazing transformation that was taking place and help pioneer the new age of coffee.

When Ben created bai Antioxidant Infusions in August of 2009, he finally found his place within the coffee culture by sourcing the once forgotten fruit of the coffee bean and raising awareness about its healthful properties - an antioxidant-rich ingredient he was first to introduce into the beverage space. With thousands of retail partners on both the East and West coasts of the US, bai is now pioneering the "new healthy", a 5 calorie, 100% natural antioxidant infusion with mainstream taste.

Ben is a beverage entrepreneur that truly loves what he does and, more importantly, is a proud family man. He currently lives in Princeton with his wife Danna and two children.  

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