April 10, 2019
As a benefit to members, friends, and WestDef delegates, WCDIA distributes by-weekly updates with opportunities and events within the aerospace, defence & security industry. WCDIA and its Board are not responsible for the accuracy of the contents. Please DO NOT contact WCDIA or the sender of the email for inquiries about third party information or events.
Time to say goodbye...

After 10 years of leadership, Denean Tomlin has stepped down as President of WCDIA and as of this week she has moved into her new role as ITB/Offsets Manager for Peraton Canada. We would like to take this opportunity to thank Denean for all her support and guidance throughout the years and wish her all the best in her future endeavors!
2 Day Workshop
"Getting in the Game" - ITB's for SME's
How to do business in the defence industry

Price:  $899 (+GST) for WCDIA Members / $999 (+GST) for Non-Members
Includes the 2-day workshop (3 complete sessions), coffee breaks and lunch provided for up to 2 attendees (must be from the same company).
Dates:  June 25 - 26, 2019
Times:  8:30 - 4:30 each day
Location:  Calgary, Location to be confirmed

The capital portion of Canada's Defence budget is slated to grow from $4B/yr to $10B/yr over the next decade. Government policy requires that 15% of this value be directed to Small to Medium Enterprises. This means Defence contractors will be looking for up to $1.5B/yr of input from small companies.

Is your company prepared for this opportunity?

Seminar #1  will provide a basic understanding of the federal policy that ensures Canadian small business and public institutions benefit from military procurement. 
Seminar #2  will assist SMEs and public institutions develop their Value Proposition to harness ITB opportunities. 
Seminar #3  will provide SMEs and public institutions registered in the series with direct "hands-on" experience with a select group of prime defence contractors applying the lessons learned for "getting in the game".

  1. SMEs and public institutions will gain a basic understanding of Canada's Industrial and Technological Benefit program/policy. 

  • What is the ITB policy framework?
  • How do off-sets work? 
  • Who is involved?
  • What are the opportunities?
  • What is the connection to the Canadian economy and innovation?
  • What are some success stories?
  • Is my organization/SME eligible?
  • Why is there an emphasis on Canadian content; Controlled goods, ITARS?
  • What are the risks and benefits?

SEMINAR #2: GETTING PREPARED (Morning day two)
  1. SMEs and public institutions will develop an understanding of the different types of ITB transactions and the importance of multipliers.
  2. Attendees will learn how to turn their thinking regarding their capability or their vision for change into an attractive "project". 
  3. Attendees will learn how to develop a strong Value Proposition.
  4. Attendees will learn to pitch themselves to primes and how to "get in the game"
  • What are the types of transactions?
  • What is the culture of ITBs? (projects)
  • Why is a Value Proposition a critical component of working in the ITB domain?
  • How do I develop a Value Proposition?
  • How do I pitch my company or organization to a prime and how do I prepare?

SEMINAR #3: GETTING IN THE GAME (Afternoon day two)
  1. Attendees will have firsthand experience interacting with prime defence contractors.
  2. Attendees will have the opportunity to first hear from prime defence contractors as to what they are looking for within a dialogue/pitch with an SME. (Panel Presentation).
  3. Attendees will listen to prime defence contractors describe their challenges and experiences with SMEs/public institutions.
  4. Attendees will have the opportunity to present their Value Proposition to primes in one-on-one B2B sessions.
  5. Attendees will have the opportunity to de-brief as a group regarding their experience and how it could be modified for future interactions with primes.
Featured News
Advanced Engineering 2019

Location: NEC, Birmingham
Dates: October 30 & 31, 2019

Advanced Engineering 2019 , it's the ideal platform to introduce your product to both familiar and unfamiliar markets as the show covers multiple sectors including;  aero  ,  automotive/mobility composites , performance metals  ,  nuclear contract manufacturing , and  medical devices  

Call for proposals - Canada - Germany joint industrial R&D projects

A call for proposals is now open to Canadian SMEs who wish to perform joint R&D projects with enterprises in Germany.
Eligible projects will receive financial support for joint projects through NRC IRAP in Canada and the Federal Ministry for Economic Affairs and Energy (BMWi) ZIM program in Germany.

Open to:  Small and medium-sized enterprises
Sectors of focus:  All industry sectors that are civilian in nature.
Canadian expression of interest deadline (mandatory):  April 26, 2019
Full application deadline:  June 28, 2019

For more info, please refer to the detailed  call for proposals  or contact  Andrew Bauder   Andrew.Bauder@nrc-cnrc.gc.ca

Why should Canadian SMEs apply?
  • This is the 5th Call for proposals for joint R&D projects through the BMWi's ZIM program (Central Innovation Program for SMEs).
  • Germany is one of the NRC’s priority economies of focus for strengthening innovation and R&D collaboration.
  • Germany is the world’s 4th largest economy and the largest economy in Europe.
  • Germany is the largest domestic market in Europe and is the hub of the broader European market.
  • More than 99% of Germany’s 3.6 million companies are SMEs.
  • German-produced goods, particularly from the chemical, automotive and machinery industries, are in high demand worldwide.
  • The public and private sector in Germany invest heavily in R&D activity, including in key technologies such as information and communication technologies, microsystems, manufacturing, materials, optics, biotechnology and nanotechnology.
Member Showcase
Natural Pain Products Inc. is the Canadian Distributor for Alpha-Stim® Medical Devices used for the treatment of pain & insomnia. 

Alpha-Stim® Technology is safe, with no serious adverse events reported in over 30 years of clinical use. The Alpha-Stim uses a patented sub-sensory waveform that has proven effective in more than 100 clinical studies. This medical device is used in 168 VA Medical Centers, 300 Vet Centers and over 1000 Outpatient Sites in the US.

Calling all WCDIA members:

Would you like to host the next coffee club networking event at your place of business or education facility? Please send us an email at  admin@wcdia.com  to let us know you are interested.
Available dates*:
  • May 14, 2019
  • July 9, 2019
  • August 13, 2019
  • September 10, 2019
*These dates are tentative and are subject to change. Hosting companies must be in good standing with WCDIA.
Industry Events at a Glance
 International Aerospace Week
April 15 - 18, 2019
Montreal, QB

AUVSI’s Xponential
April 30 - May 2, 2019
Chicago, Illinois

May 20 - 22, 2019
Oslo, Norway
June 25, 2019
Calgary, AB

WESTDEF - WCDIA's 10th Annual Aerospace, Defence and Security Conference
June 25 - 27, 2019
Calgary, AB

Advanced Engineering 2019
Oct 30 - 31, 2019
NEC, Birmingham
WCDIA | 403.710.0982   | admin@wcdia.com   | www.wcdia.com
This email was sent by Western Canadian Defence Industries Association (WCDIA). WCDIA promotes Western businesses as viable suppliers for federal defence procurement initiatives. WCDIA aims to provide a means of mutual support to Tier 2 and smaller Western Canadian companies; to help develop their ability to serve the procurement needs of the Canadian defence industry. The WCDIA’s intent is to provide its members with practical training and advice on critical tools and issues.