November 4, 2020
by Larry Mogelonsky
While drive market couple and family retreats have dominated the summer of COVID-19, new challenges will present themselves as the weather cools. But we may still realize brisk business for the forthcoming holiday season.

The Andiron Seaside Inn & Cabin is Featured in USA Today for Creative COVID-19 Compliant Hospitality
Owned and operated by Scott Connolly, past CLIA President and current Board member, the Andiron Seaside Inn & Cabins has been included in a fascinating USA Today article about original and fun solutions to COVID-19 compliance regulations.

Three Lessons for Email Marketing to Improve Conversion
by colin of Revinate
I may be in the minority, but I look forward to receiving emails from certain businesses. When I wake up, reach over for my phone and dive into my email, the first thing I do is delete. (No email marketer wants to hear this, but it’s true.) I mostly delete emails from brands I don’t recognize or those with whom I don’t have a connection.

Minimum Wage Increases January 1, 2021
Minimum Wage for Employers with 25 Employees or Less: $12.00/hour

Minimum Wage for Employers with 26 Employees or More:

Tourism After Lockdown: How COVID is reshaping attraction experiences

In late August and early September 2020, STR conducted quantitative research using STR’s Traveler Panel. We set out to examine attitudes to travel in this ‘new COVID world’ and to evaluate early experiences among travelers at a time when many economies were reopening and the industry was seeking to capitalize on pent up demand.

Take the scenic route through California with this new version of Monopoly

Forget Mediterranean and Baltic avenues, Monopoly gets the California treatment — minus the traffic on I-80 — in a new artistic version of the classic board game.
A newly released limited edition of the classic board game comes with a scenic California route where players can take in the view from the Pacific Coast Highway, cruise along Route 66, check out Rodeo Drive, head to the desert or up to the Bay Area for a look at the Lower Haight.

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