Attendance Awareness Campaign Update

A project led by Attendance Works


July 24, 2024

A Bold New Challenge!


We’re calling on everyone to embrace a bold yet achievable national chronic absenteeism challenge: cut chronic absenteeism rates from pandemic highs in half over the next five years. 


View the livestream of "Coming Together on Chronic Absenteeism: Schools’ Top Priority This Year." We partnered with The Education Trust and Nat Malkus with the American Enterprise Institute to announce the challenge and hear from state and district leaders about how they are improving engagement and attendance. One piece of an effective attendance improvement strategy is awareness.


It is clear that making progress to turn around the very high levels of chronic absenteeism seen throughout the country will require goals and strategic actions, a long-term commitment and a willingness to reassess and revise plans or approaches that are not effective.   


As we move towards achieving our national goal, Attendance Works will first develop resources to assist states. Download the initial look at our State Road Map. We recommend states consider these priority routes: family engagement; student connectedness; relevant and engaging learning; health, well-being and safety; and access to learning. Stay tuned for additional resources. 

Donate now

Reducing today’s high levels of chronic absence requires a continual focus on engagement, support and the rebuilding of routines. Donate today to help propel the push for a full educational recovery. Donate today!

Attendance Awareness Webinars

Save the date and register for webinars 3 and 4!


  • Creating a Culture of Belonging and Engagement: Principals In Action, August 7, noon PT/ 3pm ET
  • September 25, Leadership For Sustainability: Superintendents Making A Difference
  • Missed a webinar? Find the recording and materials on our website. 


Help to spread the word! Sample social media.


Join us @attendanceworks on 8/7 for an AAC webinar! Speakers will explore how to nurture engagement & cultivate a routine of regular attendance in the fall. Register https://www.attendanceworks.org/resources/webinars/


@IELconnects @readingby3rd @JHU_EGC @FutureEdGU @healthyschools

@MENTORnational @leagueofcities @UnitedWay

Attendance Tool Spotlight


Teachers are key to improving student attendance in classrooms and schools. But teachers can’t do this job alone. Education and community leaders need to ensure that teachers have the support they need to tackle chronic absenteeism. Read our article Good Attendance Starts in the Classroom, in the July issue of ASCD’s Educational Leadership magazine.


This issue includes a downloadable survey to hand out to families to help teachers identify the reasons for a student’s absences. The survey appears in Teacher's Guide to Tackling Attendance Challenges, by Jessica Sprick and Tricia Berg.


We were a guest on the July 10 ASCD webinar, Addressing Chronic Absenteeism: What Works?


We like the Reaching Out handout from ParentPowered that offers families and caregivers practical tips on when and how they can reach out for help. (You will have to provide your email to receive this handout.)

Research Spotlight

Chronic absence in Early/Head Start programs in the Educator Network jumped from 55% pre-pandemic to 84% in the 2021-22 school year, according to an analysis by Educare, a network of early childhood champions and early learning and care programs. The Data Bite includes questions for practitioners to consider when examining local data.


Share Educare’s infographic that highlights reasons for early childhood absenteeism.


Novice Teachers and Student Attendance in Early Elementary School, a study from researchers at the University of Pennsylvania, finds that K–2 students with novice teachers missed fewer days and were less likely to be chronically absent. The results were stronger for students on the cusp of being considered chronically absent.

Event Spotlight


There is still time to register! Join us at the Campaign for Grade-Level Reading (CGLR)’s GLR Week 2024 for the fifth annual virtual gathering, July 22-26. An impressive array of thought leaders, leading practitioners and lived experience experts are assembling for the week’s conversations, presentations and events.


District Leadership PD


Would you like to boost your district administrator's ability to build better systems to improve engagement and attendance? Our Professional Leadership Attendance Network (PLAN) offers small groups an opportunity to learn from experts and each other, and organize a clear action plan to engage your district team. Attendance Works will provide input on your plan. Learn more here, or email lorri@attendanceworks.org and zach@attendanceworks.org

E-Learning for Educators


Attendance Works is pleased to offer our highly-rated, three-part e-training for educators to learn proven, evidence-based, tiered strategies to promote attendance and engagement using a team approach. Learn more.

Corporate Sponsors


A special thanks to the corporate sponsors who have already committed to supporting our 2024 Attendance Awareness Campaign. Their investment makes it possible for us to provide you with free strategies and materials.

Attendance in the News

Unlikely Ed Allies Join Forces to Cut Chronic Absenteeism in Half by 2029, The 74, July 18, 2024


How Postcards to Parents Can Help Schools Get Kids Back to Class, KQED, July 16, 2024

Campaign Convening Partners

See the full list of Attendance Awareness Partners here.

Attendance Works is a non-profit, national and state initiative. Our mission is to promote equal opportunities to learn and advance student success by reducing chronic absence. Find free downloadable resources, research, consulting services and more on our website: www.attendanceworks.org


For more information contact: info@attendanceworks.org

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