Attendance Awareness Campaign Update
A project led by Attendance Works

May 17, 2022
Join Us for Attendance Awareness Campaign 2022!

We’ve launched the Attendance Awareness Campaign with the theme, Stay Connected, Keep Learning! As we celebrate with you the 10th annual Attendance Awareness Campaign, we are emphasizing that building trusting relationships (Stay Connected!) that promote belonging is fundamental to improving student attendance and engagement.

You’ll see us discussing the need to ensure all students have opportunities to learn even when they cannot get to school. We’ll also be encouraging adults to investigate the factors that motivate showing up as well as those that create barriers to attendance (Keep Learning!).

Be sure to view the updated Key Messages about attendance for 2022. Download new badges for your email signature line, and find ideas and resources for your campaign on our Attendance Awareness website.

Our next AAC Webinar is: What Promotes Engagement and Attendance? Insights from Students, Parents and Educators, Wednesday, May 25, 2022: 12pm-1:30pm PT / 3pm–4:30pm ET. Register here for this webinar and learn about the other 3 in the 2022 webinar series!
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Hedy Chang, Executive Director
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Attendance Tools
We’ve heard from districts across the country that when it comes to talking about attendance, simply emphasizing the impact of days missed on learning does not hit the mark.

The Showing Up Matters for R.E.A.L. toolkit (Routines, Engagement, Access to resources & Learning) offers a memorable way to explain how being in school supports students’ social, emotional and physical well-being while providing opportunities to learn and achieve. Find four easy steps to use now, in the summer and the fall.

During the Campaign for Grade-Level Reading’s webinar on May 10, Hedy and panelists discussed the Showing Up Matters for R.E.A.L. toolkit and its implications for family engagement, expanded learning, literacy activities and preschool–3 programming. View the recording.

Now is the time to start planning attendance activities for year-end as well as for the next school year. Download our Attendance Planning Calendars with suggested activities broken down by school season and student attendance tier. For grades preschool-12!

A new study published of middle school students shows an association between those who reported exposure to violence and absenteeism. Find the research, School Absenteeism Among Middle School Students With High Exposure to Violence, published in Academic Pediatrics.
State News
The 2022 Model School Attendance Review Board (SARB) Recognition Program, sponsored by the California Department of Education, recognized six school attendance programs for efforts to reduce chronic absenteeism rates and improve student attendance. Learn more.
Professional Development

With record numbers of students who have missed weeks or even months of school, schools and districts will need all-hands-on-deck to improve attendance in the new school year. Register for our three-part e-training for educators. We've opened new dates in August and September. Register here!

Early warning/on-track systems help schools rapidly identify student needs and respond in proactive and preventative ways to put students on a path to postsecondary success. Register here for the #GRADpartnership launch event on May 17 to learn more.
We're going to L.A.! Join us at the Institute for Educational Leadership’s 2022 National Community Schools and Family Engagement Conference, on June 1 from 9:00 am - noon PST. Learn more and register here.
Corporate Sponsors

A shout out to our AAC 2022 Corporate Sponsors! Their support helps to make it possible for us to offer – at no charge – webinars and resources that equip everyone to improve student engagement and attendance.
Kaiser Permanente’s Thriving Schools brings together extensive health care expertise and partnerships with nationally recognized organizations to support schools in becoming a beacon of health in their community.
RaaWee K12 provides a highly robust collaboration platform where school districts implement best practices for tracking students’ attendance and managing interventions.
Safe and Civil Schools empowers educators to create safe and supportive school environments that promote student learning and lifelong success.
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Join us May 25 for @attendanceworks AAC webinar, What Promotes Engagement and Attendance? Hear insights from students, families & educators about the barriers to school & learn what works to motivate attendance & participation in learning:
Campaign Convening Partners
See the full list of Attendance Awareness Partners here.
Attendance Works is a non-profit, national and state initiative. Our mission is to advance student success and reduce equity gaps by addressing chronic absence. Find free downloadable resources, research, consulting services and more on our website:

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