What's new in our Leisure and Attractions world? |
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Dear reader,
What's new? We'll go first. Our logo!
We've hit refresh on it. Our new visual identity echoes fun, progress, and resilience. This makeover is also inspired by our members and their guests, the significance of the region's leisure industry, and our council’s evolution since its launch in 2016.
The SEA (Saudi Entertainment & Attractions) Expo, our partner Trade Show will kick off on September 07th in Riyadh, bringing together the industry stakeholders physically despite the travel restriction. MENALAC will be exhibiting at the Show and wishes the very best to the show organizers and to all our members who will be exhibiting at the SEA Exhibition and speaking at the SEA Conference.
What else is new? Lots, actually. Our region is working on some exciting new projects, our global industry is launching cool concepts, and our community is growing.
Without further ado, grab a coffee and dive into our latest newsletter!
We hope you enjoy reading it as much as we did creating it for you.
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Rosa Tahmaseb, Secretary General of MENALAC comments, “Our new logo represents our priorities for the future – elevating the sector of fun in the MENA region and celebrating our industry’s growth. Our logo makes an instant impression while also giving viewers layers of symbolism to unravel. We’re at the threshold of a new era, and we couldn’t be more excited”. Read More
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Katapult designs themed attractions and experiences that amaze and engage visitors globally. Their work is enjoyed by 50 million visitors, at 81 attractions, in 18 different countries, every year. As well as improving guest experience, Katapult thrive on helping clients generate more income, more fans and bring the vision for attractions to life. A specialist team that works collaboratively to design attractions, theme parks, and themed experiences.
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“Nothing lights up a child’s brain like play” according to Dr. Stuart Brown. Children, being inherently curious and akin to sponges, are able to absorb and learn everything faster than we can imagine. More and more today, parents are realizing that play is not an interruption from learning but is infact, the most favorite form of learning.
It is no surprise then, that creators of edutainment centers are striving to offer the best environment for combining play and learning while birthing in children the essential life skills of empathy, collaboration and social interactions from a very young age.
We are delighted to be in conversation with Ms. Shifa Yusuffali, the CEO of Orange Hub and its parent company IdeaCrate Edutainment LLC to know more about its recently opened Orange Hub facility at Al Dhafra Mall in Bada Zayed, Abu Dhabi, her vision for her brands and how they plan to stay on top of the evolving edutainment space. Read More
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The use of technology has made everyone’s life exciting and it is continuously growing because it can provide evolving enhancements to every part of our life. The Leisure and Entertainment industry is not untouched by this. As a prerequisite, our industry has a duty to continue to embrace and use modern technology in order to ensure the highest standards of safety so that our guests feel safe and secure when visiting our facilities.
Read this article by Mr. Peter Stubbs, Director of HSE, Majid Al Futtaim Leisure, Entertainment and Cinemas and Mr. Pankaj Sharma, Health & Safety Manager, Landmark Leisure, Dubai, that focuses on 1) The Inherent safety controls on rides and attractions and to aid inspection and testing 2) The use of software, apps, and handheld technology to improve assurance and 3) Engaging and effective learning and development tools. Read More
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Change they say is the only constant in life. Flexibility and adaptability are encouraged traits leading to one’s success and happiness. This holds true for businesses too who especially today, more than ever before have to adapt to a moving reality at a lightning pace to cater to rapidly changing customer expectations and demands.
Flexible theming at attractions is one such proactive and exciting option to stay ahead of the changing curve of customer expectations and demands. Read this article by Mr. Reinhart Viane, Business Development Director, KCC Entertainment Design to know more about how flexible theming can expand an attraction’s identity and hugely contribute to its success and repeat footfall. And yes, make it INSTAGRAM FAMOUS. Read More
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MLR's official launch event is coming soon! Stay tuned to our social media for updates. |
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The theme park is inviting its guests to have a fun-filled time at its 1.5 million square feet of air-conditioned playground featuring 5 epic adventure zones. Read More
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The licensing agreement commenced with The Suicide Squad release at VOX Cinemas and movie theatres across the region on August 5. Read More
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There are now more than 150 FECs in the Middle East using Semnox’s Parfait cash management system, reports the company. Read More
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Semnox has implemented its offerings in 15 new amusement locations in the United Kingdom in just over a year. With well-known venues like M&D’s Scotland Theme Park and Codona’s getting onboard, it’s been a busy few months for Semnox! Read More
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QubicaAMF, a leading provider of innovative products for bowling and entertainment centres, has announced that the International Bowling Federation (IBF) has granted it the Official Partner status, Exclusive Global Bowling Equipment, until 2030. Read More
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With the new WALLTOPIA Product Configurators, operators will be able to create a 3D concept design for their attraction and then get an instant quote, without any commitment. The tools are available for WALLTOPIA Ropes Courses and Rollglider and will empower the company’s clients to bring projects to life. Read More
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Kash Ahmad has an impressive 25-year professional track record in the Family Entertainment technology and operations space, culminating in his recent leadership role as Executive Director at Cineplex Entertainment LP. Read More
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The Water Bomb water park will open this year in Bilaspur, Chhattisgarh, India. The 5-acre water park features attractions for guests of all ages, including a lazy river, multiple slides and a wave pool. Many attractions are products of Arihant Water Park Equipment based in Mumbai, India. Read More
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DOF Robotics, a producer of dynamic simulation platforms, has announced a new partnership with AMC Global. The company will be DOF Robotics’ distributor for South Africa, helping it to increase its presence in the country. Read More
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As part of ProSlide’s WaterKINGDOM suite of aquatic play rides and attractions, this RideHOUSE® is already one of the most talked-about expansions of 2021. “Guests can’t stop talking about Svalgurok”, says Europa-Park owner Roland Mack. Read More
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The Zap Zone chain is Michigan’s premier family fun destination. Attractions include laser tag, Glo-Golf, bumper cars, Cannon Blaster Balladium, and a huge arcade with prizes. Read More
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Walltopia, a world leader in the climbing and adventure & leisure industries, has brought together some advice on flooring for climbing and active entertainment facilities, with insights from Climbmat, a top manufacturer of flooring solutions for climbing gyms and more. Read More
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WhiteWater, a leading waterpark manufacturer, has announced the creation of a new racing water slide, Parallel Pursuit, which allows side-by-side riders to see and hear each other for a fun shared racing experience. This unique ride allows operators to add a marquee water attraction with a small footprint, on a small budget. Read More
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SPREE Interactive, a provider of active free-roam VR experiences, has supplied its Virtual Reality Arena to Costa’s Family Fun Park in Pennsylvania, where it has replaced the attraction’s traditional coin-operated arcade. Read More
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Fun City in Prague includes a variety of modern arcade and redemption games, cranes and other coin-operated products. The 45 machines have now been linked together with a Sacoa cashless system to move away from coins and tokens. Read More
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Get access to cutting-edge business insights, exclusive networking perks, and much more by joining MENALAC’s ever-growing community |
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