Happy August from Elaina!


Should I be concerned?

Although science, research, books and articles have been dedicated to prove ‘multitasking’ isn’t possible, I believe women are capable of ‘multitasking.’

Last week, coming home from work, talking on the phone to my friend Karen, I simultaneously checked my mail box, sorted the mail, threw the junk mail into recycle garbage can outside and continued having a conversation with my friend. Easy ‘multitasking’ at my best. 

Or so I thought. Until I sat in my office to pay my bills later that evening. (Yes! I still right checks. No judgment please. I do other tasks well.) Going through the statements, I realized I had thrown away the self-addressed envelopes for the statements. I looked everywhere on my desk. Could I have thrown them away with the recycle junk mail. No Way! I am a skillful ‘multitasker’. I would never have made such a mistake.  

Rummaging through my recycling in the LARGE recycle garbage can outside my home that evening, I found I had also thrown away a credit card statement. Well! Was that a find! I also found the envelopes. I took a moment and thought, “should I be concerned”? 

Several days ago in the salon, I realized one of my favorite clients was finishing my sentences while we chatted. A bit uncomfortable, I stopped talking for a bit and when I started again, she was doing it again and I liked what she had to say better than what I was going to say and she certainly said is sooner than me. I thought to myself,  “should I be concerned”? 

Audio books are one of my favorite forms of entertainment and inspiration. I brag I listen to at least 3 to 4 novels per month. Driving to and from work is my preferred time to listen. Recently I discovered I was well on my way to the 51 Freeway instead of stopping at the salon to work. I was a bit late for work. I am recommending the book The Maid, by Nita Prose so you can see how easily I was distracted. Or, should I be concerned? 

Am I the last person in America to discover Hallmark Romance and Mystery movies? Total transparency here; I have never been a television watcher, but I have been binging on Hallmark movies for several weeks. The acting is not great, there is no sex or violence, no character development and there is one recurring plot; girl is smart and lonely, boy is cute and just happens to be available at the perfect age. They meet, something happens to tear them apart. Shattered! They come back together and they fall in love and kiss. There is only one kiss at the very end. One kiss! Strangely enough, I have really been enjoying watching the movies. Should I be concerned? 

This past year I have invested in several books on improving my mind: Memory Rescue by Daniel G. Amen, M.D., Whole Brain Living by Dr. Jill Bolte Taylor, Limitless by Kim Kwik and Remember, The science of memory and the art of forgetting by Lisa Genova. In a nutshell, they all encourage similar crucial strategies for improving the mind and our thinking process.  ‘Forgetting is actually part of being human’ writes Lisa Genova. I liked that a lot. Don’t be concerned if you forget she reassures. Jim Kwik encourages us not to ‘multitask’ and to focus instead in what we are doing…one thing at a time. 

All in all, I’ve decided not to be concerned at all. Instead, here is my advice; let’s lighten up a bit. Let’s find the fun and humor in our lives. So what if you find yourself buried in your recycle garbage can in the middle of the night because you were proudly multitasking with your best friend and threw out something important. Let your fiends finish your sentences, it makes them feel good and smart. Listen to books on audible and lose yourself in them. It helps your mind forget and remember, ‘forgetting is actually part of being human.’ And enjoy the Hallmark movies with the one kiss at the end. It may be as good as it gets for now. 

Your friend in fun,


Eufora Product of the Month

Pure Polish– Shine Emollient. A lightweight finishing gloss that adds beautiful luster. Controls frizz and flyway’s without a greasy feel. 


A reminder; please consider brushing your hair thoroughly nightly.  Using a good ‘wet brush’ (this is a brand name, not a wet brush) brush hair thoroughly 100 times. This is not an old wive’s tale; it is very healthy for your scalp and for lifting healthy oil from your scalp to your hair. And it’s relaxing. 

Quote of the Month

"Circumstances are like ocean currents: They’ll wash you around and upside down. So make a focus to be singularly minded as you approach your goal. Set your sights on one clear target.” Ann Grady .

Yes, We Wax!

Are your eyebrows a little out of control? A nicely shaped eyebrow adds lift to your face and makes the eye appear larger and more youthful. Contact us for an appointment.

Samantha is Taking Clients

A reminder that our talented Samantha is taking clients for haircuts, color, highlights, lowlights, balayage, and blow drys!

Welcome Carol Hartman to Pluma

Carol Hartman is a three-state licensed experienced hairstylist and business owner. Over the past 30 years, she has owned and operated three Salon Spas and placed 1st as an International Award-Winning Hair Stylist & Colorist from L.A. Styles Salon & Spa, in Newport Beach, CA. 

She was featured in Allure Fashion Magazine, a premier American women’s beauty magazine, for her Salon-Spa Product Line, L. A. Styles.

Carol continues to love and enjoy the beauty industry from Pennsylvania to California and now in Scottsdale, Arizona.  She is continually advancing in education with up-to-date hair trends, color, hair shaping, formal styles, perms and body-waves, including styling for thinning hair pieces.

Carol is an outstanding member of her profession with many years of experience and a varied background, providing her with an excellent perspective on how best to server her clients with beauty and design.  

You may text Carol at 267-218-5470 for a complimentary first time consultation. 

We are thrilled to welcome Carol to the Pluma Design Team.

Pluma Book Club

The Maid by Nita Prose

Personal Development: How NOT to DIE

                                   by Michael Greger, MD 

Discover the Foods Scientifically Proven to Prevent and Reverse Disease

I highly recommend both books. The Maid is entertaining and heartwarming. For a light summer read, it is a page-turner. You will especially enjoy it if you are a mom or grandmother. 

How NOT to DIE is full of great information on how to live heartily. Not just stay alive, but how to live with food as your health provider. Excellent! Thank you, Ethel, for the recommendation.  


Culinary Creations by Connie
Recipe of the Month

Connie Thibault.jpg

Lemon Curd Cups.  Click here for Connie's recipe. 

When the temperature heats up, lemon desserts somehow seem refreshing.  You'll enjoy this delicious lemon curd cup recipe from Connie.  

Looking for some summer fun?


Free Family Story Time on Sundays at The Thumb (Starting Aug. 7) 

All parents and grandparents with little ones are invited to a special Family Story Time every Sunday morning from 8 to 8:30 a.m. at The Thumb. This iconic Scottsdale landmark is best known for its award-winning barbeque and bakery, car wash and service, beautiful artisan gift market, and for being featured in “Diners, Drive-Ins, and Dives.” Every Sunday a couple of different children’s books will be read in a private, child-friendly area inside The Thumb. The Family Story Time is designed to be a fun, social time for babies, children, and adults. Free coffee will be served with any breakfast purchase. The Thumb is famous for its cinnamon buns and other amazing breakfast pastries that are freshly baked on the premises. Located at 9393 E. Bell Road, Scottsdale. For more information, call (480) 513-8186 or thethumb.com


Free Live Music on Fridays & Saturdays at The Thumb (Starting Sept. 2) 

Start the weekend by clapping your hands to free live music at The Thumb. Local musicians now perform every Friday and Saturday from 4 to 7 p.m. at this iconic Scottsdale landmark. Best known for its award-winning barbeque and bakery, car wash and service, beautiful artisan gift market, and for being featured in “Diners, Drive-Ins, and Dives.” Opened in 2012 inside a gas station/car wash, The Thumb has become an unlikely but enormously popular destination for barbecue in the Valley. Its melt-in-your-mouth brisket, pulled pork, smoked chicken, and Kansas City barbecue sauce are big hits among customers, including Guy Fieri. The Thumb is the wackiest, coolest spot to bring the entire family and the family car. Located at 9393 E. Bell Road, Scottsdale. For more information, call (480) 513-8186 or thethumb.com

Scholarship Endowment

Thank you for your donations to the cosmetology school and program.

Dr. Hilda Villaverde Hairstylist Scholarship Endowment:
mcccdf.org/Villaverde or by check payable to Maricopa Community Colleges Foundation. Mail to Gateway Community College, 108 N. 40th Street, Phoenix, AZ. 85034

Thank you for your referrals and if you are seeking services of any kind, we are a great resource for everything from counseling services, plumbing, upholstery, mortgage refinancing, painting and more. We've got someone for everyone and if we don't, we'll find them for you.

Mission Statement: At Pluma we create lasting beautiful days in every client's life through healthy, gorgeous hair. We Anticipant-Listen-Connect and Deliver results.