Concealment Analytics
In 2021, £935 million was lost to customer theft alone, in the UK
(Source: BRC Crime Survey 2021)
Incidents of customer theft have been increasing year on year and retailers have been facing the difficult task of tackling this rise in criminal activity. The principal challenges have been trying to find solutions which don’t detract from the overall customer experience and which minimise volatile environments, so as to not escalate aggression or violence towards staff.
As a result, Amberstone have partnered with French technology company, Veesion, who use sophisticated algorithm technology to accurately detect and alert to a range of suspicious behaviours by retail customers, in real-time. Veesion is fully GDPR protected and has the additional benefit of being "plug and play", so it can attach to existing analogue CCTV infrastructure without the need for additional investment in cameras or NVRs. It also incorporates active learning technology, meaning it continues to improve performance as more data is analysed and processed over time.
Amberstone customers who have so far implemented the Veesion solution have not only seen a reduction in shrink, but a reduction in recurrent shoplifting, through the system’s ability to identify and alert staff to the presence of prolific offenders. This gathering of machine-learned intelligence also improves loss prevention processes, allowing retailers to take a targeted approach to augmenting system defences, while providing a more robust means of approaching and interacting with suspected offenders.
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