June 25 - In This Issue:

Photo by Robert Millman on the cover of the 2015 Basalt Community Guide & Business Directory       

It has taken many years, well over a decade, for the Town of Basalt to successfully and compassionately move hundreds of residents from a riverside area of Basalt known to be in a risky 100-year floodplain. The objectives, roughly outlined, were three:
  • to remove people from the floodplain and support their transition to new homes
  • to make flood-way improvements
  • to make river and wetland improvements returning the river to its natural state
The high waters of the last week affected regions throughout the valley. The Fryingpan River was as full and raging as I've ever seen. My artist friend's Aspen studio cabin aside the Roaring Fork River was flooded. Safety warnings were issued from Aspen to Glenwood Springs. Around Basalt, special notice was given to the downtown site, formerly home to the Pan & Fork Mobile Home Park which once housed the dense cluster of manufactured homes. Nearly half the re-engineered five-acre site was flooded.

In some ways the vision was stunning. Partly because it's taken us so long to get to this point, and further because of all the maps, ideas and planning that has infused this site with liveliness and potential far beyond the water-logged fill, boulders and jetties so carefully constructed over the last year.

I've read the recent newspaper articles and letters and heard a lot of talk about Town. What I've noticed, with some disappointment, is the rush to judgement and chatter about blame. I'll admit, I'm curious. What worked in the river/riverside restoration project? What went wrong if anything? What have we learned and where do we go next? I'd like to think that we can all work together as a community, ask questions before we leap to battle stance, and consider how far we've come over recent years.

As Mayor Jacque Whitsitt said at this week's Town Council meeting: "Whatever we're seeing now, we're closer to reaching our objectives than ever before."

Mid-Valley Tree Farm Project: An Opportunity to Create a New and Mutually-Beneficial Layer of Community Building

There are rules in place for how buildings can be built and projects can be developed. Lots of them. But what happens when a development proposal is moving forward with far-reaching, variable impacts and those affected have no official voice in decisions to be made? The Town of Basalt finds itself in just this position related to the Tree Farm mixed-use development proposal by long-time Valley resident Ace Lane through his company Woody Ventures LLC.

The project is situated in unincorporated Eagle County adjacent to but separate from the oddly bone-shaped Town limits which flare out at one end on both sides of Highway 82 - Historic Downtown in one direction and the Basalt Business Center to the other - and stretch downvalley to the burgeoning Willits Town Center and community.

With more than 500,000 square feet of proposed commercial and residential development, the Tree Farm Project could affect Basalt and the mid-valley in a multitude of ways: cost of services to the Town and Special Districts; traffic, transit and underpass construction; and potential commercial over-saturation. Dangling questions include the development and connectivity of parks and trails, signage and lighting, increased need for daycare and how affordable housing requirements will be fulfilled. These are all considerations that may or may not be part of the discussion, at least as we living and working in Basalt would like to see, when Eagle County reviews the developer's application. Technically the Town of Basalt doesn't have a place at the table.

Recently, officials from the Town of Basalt, Eagle County and Pitkin County met to discuss common and overlapping concerns. It was the first gathering of its kind in recent history. The importance of this type of collaborative thought and planning for the mid-valley was emphasized again at Tuesday's Town Council meeting and the Basalt Chamber agrees.

The fact that the Basalt area is divided into three main governing municipalities should not limit our ability to come together and address key community issues of mutual concern. As Town Councilman Rick Stevens said: This is a big paradigm shift to look at land-use applications outside the normal bounds of planning. "It's a more holistic approach to the world."

The Chamber of Commerce fully respects the right of landowners to determine how their property might be developed and Mr. Lane has certainly waited long enough to renew his proposal, projected to have a decades-long build out. What we look for over the next few months of critical review are opportunities for the Town, the Chamber, the dual counties, property owners and developers to work together on a supra-regulatory level to carve out innovative solutions for the betterment of all.

Disclosure: Two members of the Basalt Chamber's Board of Directors serve on the Roaring Fork Valley Regional Planning Commission so have appropriately absented themselves from these discussions.

Lemonade Day and Summer Concerts Return to Basalt... Better than Ever!

Pan & Fork Lemonade Day is back again this Saturday, June 27 from 11 to 3 pm in Downtown Basalt. Come out for the parade, view the chalk art and visit the enterprising young Lemonade-making entrepreneurs at their home-made stands. There will be music by Big Dog & the Midnight Badgers and paella, a fish fry and other offerings from local restaurants.

On Wednesday, July 8 at 6pm, the Basalt Summer ArtsBeat takes the stage in Lions Park and continues weekly through August 12. Featuring a lively mix of genres - classic rock, Celtic bluegrass, motown and jazz - the concert series promises to surprise and entertain. Click here for the summer Artsbeat poster and concert schedule.  
Download the full 2015-2016 Basalt Events Calendar , watch for updates and spread the word.

See you around Basalt!

Robin Waters 
President/CEO, Basalt Chamber of Commerce
Thursday, June 25, 5-7pm ~ Ann Korologos Gallery 
211 Midland Avenue

Saturday, June 27, 11am to 3pm ~ Downtown Basalt 
Lemonade Stands, Parade, Chalk Art, Music & Local Restaurant Specials 
11am ~ Lemonade Days Parade 
12noon ~ Big Dog & the Midnight Badger Street Musicians

ROCK HUNTING 101 See below 
Wednesdays, 5:30 to 7 at Toklat Gallery
A series of nine talks on minerals and mining.
Recurring Events and Social Connections

Coffee With Mayor Jacque Whitsitt   
Every 2nd & 4th Wednesday at Saxy's in downtown Basalt 
Please check the Town Calendar to confirm.


Coffee with Eagle County Commissioner Kathy Chandler-Henry
Every 2nd Wednesday around 8:15 am at Cafe Bernard's in downtown Basalt. Please check to confirm schedule .
Download the Basalt Calendar of Events here
To view a more complete calendar of Basalt events, visit the Chamber website
To download an updated list of the Chamber's monthly Business After Hours, click here
For the Town of Basalt's meetings & events schedule visit their website here and click "Calendar"

Basalt Library Adult Tech Classes & Event

"Debate intensifies over Basalt breach," Aspen Times 6/24/15 
"Feds revise projection for Ruedi, Basalt flood threat eases" Aspen Times 6/20/15

Want to receive the latest news from the Town? Sign up through "NOTIFY ME" at the Town's website. You'll receive notices of Town Council meetings, agenda postings, news flashes, job openings and more.  
Town Manager Mike Scanlon's Weekend Update 
Find information on happenings around the Town including the housing needs survey, Downtown Area Advisory Committee, development projects, parks and trails activities, and more. 
If we've missed anything or you have new news to report, please send it to us. If it's good news, and hasn't yet made the headlines, we'll see if we can get our local papers interested.
To Social Media Marketing for Small Business


If you're not currently using social media to market your business - or if you're uncertain about how to be most effective in your applications - there's never been a better time to build a social media presence. 


More than 1 billion users are active on social media today. This equates to unlimited opportunities for you to extend your business reach online and get your brand and message in front of countless new customers. 


People frequently ask us here at the Chamber which social media venue produces the best results. Social Media Examiner recently published its annual 2015 Social Medial Marketing Industry Report. The chart to the right shows the top seven social networks used for business marketing in this order: Facebook, LinkedIn, Twitter, Youtube, Google Plus, Pinterest and Instagram.


We're also often asked for guidance and how-to instruction. For the next seven weeks I'll provide links to 15 Excellent Beginner's Guides to these social media tools. Beginning today with Facebook:

Take a look and please let us know which, if any, are most helpful..

Basalt Colorado:  The Magic of Spring
Basalt Colorado: The Magic of Spring
Emmy Award winning videographer Barry Stevenson of Outside Adventure Media expertly records the magical changes in the world that make us pause in appreciation. Traveling around the country on jobs, he always returns to our community to capture the seasons, special events and even the making of world records.
Click above and watch as spring comes exquisitely to life in Basalt.
Please share this link with your family and friends, on Facebook and other social media. 
Visit Toklat Gallery online


Visit BasaltSundayMarket for updates and Join Us for Fun, Music & Food At the Basalt Sunday Market! 
You can reach a broad, targeted audience with your sales, specials and latest news. Send us either typed information and a photo, or your ad in .jpg format and we'll post it in our next newsletter. Plus, we can insert a link to your website, email address or any type of .pdf flyer, invitation or document. Contact us when you're ready for that extra boost.

Looking for even more direct exposure? Take advantage of our exclusive member e-blasts ? The member rate is $100 (that's less than 10 cents per contact!). Just email us with with your ad details and we'll have it out within 48 business hours (just not on a day when another campaign is scheduled). As a bonus, with your e-blast, we'll include an ad in the newsletter for free.

On The Fly: T
here's no need to be afraid of the dark  

There is frenzy only dusk can bring to a river, when the world becomes liquid with mercurial light, caddis and green drakes dance in pockets and riffles, and afterwards when the world settles its stillness deep into your bones...... read the rest of the story here


SGS Real Time Flow Chart for the Frying Pan River
USGS Real Time Flow chart for the Fork at Basalt (Emma)
The Chamber community Facebook page is growing daily, and provides an easy way to share your business news, views and announcements. JOIN the BASALT CO COMMUNITY PAGE on Facebook, then add your "friends." Imagine being able to share news with the entire town at the click of a button . As a group member you can create your own event listings, invite the group and take RSVPs. For info on how to join and add group members, click her e

This Month In Basalt

For a full listing of Basalt activities click on the calendar

Basalt Chamber of Commerce members receive complimentary advertising, free attendance at great networking events, educational programs, and discounts a local stores, athletic clubs and media outlets.

And this is just the beginning. Members tell us that the most rewarding part of their involvement is the sense of community and collaboration. Basalt Chamber memberships begin as low as $250 per year.

For more information and a membership application, visit the Chamber website. Applications also can be found online under the "Chamber" tab here

Our Mission: To advocate for, promote, and serve our members
Our Vision: To grow Basalt as a destination for businesses, locals, and visitors.

Memberships as low as $250 a year with valuable benefits. For more information and a membership application, click here

Red Caboose in Lions Park - PO Box 514 - Basalt CO 81621 - 970.927.4031
Chamber Logo