For Immediate Release

April 14, 2026

BLUMS SIGNS TO TAKE CARE RECORDS

NEW YORK CITY MUSICIAN AND SONGWRITER

SHARES DEBUT SINGLE “SINKING/SOARING” - LISTEN

OFFICIAL MUSIC VIDEO PREMIERES TODAY, 

PORTRAYS THE JOURNEY OF SELF-DISILLUSIONMENT - WATCH

DEBUT ALBUM OF SPRAWLING ART POP TO BE ANNOUNCED

Photo Credit: Eleanor Petry [Download Hi-Res]

Today, New York City’s Blums, the project of songwriter and musician Kelsea Feder, is excited to announce her signing to Brooklyn-based indie label, Take Care Records. Heralding the news is her debut single, the winding and weaving “Sinking/Soaring,” which chronicles the cyclical nature of self-torment. Inspired by Kelsea’s stint as a jazz club hostess, the track is laced with mellow vibraphone and delicate keys, building into a melodic spiral. Alongside the song, an official music video directed by Ava Burka and Marianna Kamiaklioyis premieres today. Documenting a hazy, disillusioned world of dilapidated houses and glamorous performances, the video for “Sinking/Soaring” shows the contrast between high highs and low lows. 

Speaking about the new song and video, Kelsea shares, “The song comes from a place of being trapped in the head, self-obsessed, miserable, tormented by loneliness, and disgusted because I was aware my problems are so small compared to the world at large. I wrote this in 2019. The previous year I was working as a hostess at a jazz club so I feel like I had a lot of that in my head, or at least the image of ‘jazz singer.’ I was living with Sasha Berliner, a dear friend of mine and a jazz vibraphonist. She plays some vibraphone on this track (as well as keys), and when I was stumped on where to go I played it for her and she gave me the perfect missing chord for the 2nd and 3rd choruses. Kirk, my incredibly brilliant producer, had me write out certain syllables of each word and sing them in different melodies to do this incredible weird effect at the bridge, freaky genius style.”

LISTEN TO “SINKING/SOARING”

WATCH “SINKING/SOARING”

[Download Hi-Res Artwork]

“Sinking/Soaring” is the first-ever release from Blums, a much-anticipated debut in New York City’s music community. Blums is a project collaged out of fragments of time and every experience Kelsea has captured and coveted: a childhood spent tearing up VHS tapes of old Hollywood musicals, the move to New York to study at an actor’s conservatory, time cutting her teeth playing the Bushwick show circuit in a power-pop band, singing backup vocals on tour with friends’ bands, losing and rediscovering her footing in the rush of the slipstream. Her debut album is the culmination of years of writing and discovery, which fans can expect within the year.

Known for her memorable live performances, Blums has built a following within the New York scene and played with a range of contemporaries like May Rio, Bella Litsa, Nyxy Nyx and more. Last week, she previewed new material during an intimate set in Brooklyn, NY for artist Rachel Lime’s album release show at Union Pool. More shows will be announced soon. For more information on upcoming performances, see below and follow the band on Instagram at @blums____ . 

ABOUT BLUMS:

As Blums, Brooklyn-based musician Kelsea Feder makes all we can’t touch tangible: the edge of a world crumbling, an art-pop fantasia spinning in a cycle it’s determined to break, the sound of our own eruption. Having honed her technical chops playing and singing with fellow New York scene fixtures like fantasy of a broken heart, May Rio, and Shallowhalo—all while working through a slow recording process with co-producer Kirk Palsma—her first full-length release arrives as a collage of all the selves she’s been on the road to its release. From a childhood spent tearing up old Hollywood musical VHS tapes, to a stint working in a jazz bar during which she started writing her own material, to time spent gigging with her own power-pop band around Bushwick, it all bleeds into the record’s ephemeral, glitchy soundscape, stitched together by lyrics itching to escape the wheel their writer has been spinning on. It’s nearly impossible to hold the universes of feeling that exist within one person through any artistic medium, but through Blums—whose sound builds on both a storied singer-songwriter tradition and the chaos of the record’s largely experimental creative process—Feder dreams up a fantasy world you can dare to hold in your own hands, if only for the length of a pop song.

ABOUT TAKE CARE RECORDS:

Take Care Records is an independent record label based in Brooklyn, NY, built from a passion for music. Guided by the simple but profound mantra, “It’s no good unless it’s real,” the label focuses on fostering authentic artistic expressions that resonate on a personal level. Take Care maintains a close-knit connection with the city’s indie music scene, championing singular artists with creative integrity. 

CONNECT WITH BLUMS:

YOUTUBE | INSTAGRAM | BANDCAMP

CONNECT WITH TAKE CARE RECORDS:

WEBSITE | BANDCAMP | INSTAGRAM | SUBSTACK

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Press contact:

Kenzie Davis

kenzie@bighassle.com