Next Lunch & Learn Webinar:

How YOU Doin? A Multiple Dataset Approach to stay Up to Date with Your Destination

In this week's Lunch & Learn Webinar, join Geoff Lacher from Rove as he shows you how to keep up to date with your latest dataset metrics! Dig through the data clutter and uncover the main KPIs across different data sets to understand the state of your Destination and what to expect in the future. Register Now 

When: Wednesday, February 21 at 12:00 pm E.T.

Cost: Free!

Please share this invite! The NYSTIA Lunch & Learn Webinars are open to all NYSTIA members and their guests. Register Now

During last week's Lunch & Learn Webinar, Susan Green from Paperkite presented her topic: Be Mine, Traveler: 10 Ways We've Captured Hearts in Tourism Marketing. With a little focus on language, logic, and locality, you can build the success of any campaign while staying true to your brand and message.

View Recording & Download Slides

Last weekend, NYSTIA exhibited at the 2nd Annual USA International Sportsman Show in Pittsburgh, PA. The three-day sportsman show has a lot of hunters, fishermen, and travelers looking for unique outdoor travel experiences. There was a focus on camping, hiking, and opportunities to ride motorcycles in New York State.

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Join tourism industry professionals from across New York State on April 17-19 at the 2024 New York State Tourism Conference in Niagara Falls! 

Gain industry insights and inspiration during conference sessions and network with some of the best minds, most experienced individuals, and trendsetting thought leaders in the tourism industry.

Register & Book Your Room

• Last week, NYSTIA Advocacy Committee Co-Chair Jeff Shipley, Committee Member Josiah Brown, and NYSTIA's Bob Provost, along with many other NYSTIA members, attended the NYSHTA Tourism Advocacy Day in Albany, held by the New York State Hospitality & Tourism Association (NYSHTA). They were involved in over a dozen meetings with Senate and Assembly leadership, and had many productive discussions. You can view their comprehensive one-pager here. As a reminder, Mark Dorr, NYSHTA President, will be providing legislative updates at the 2024 NYS Tourism Conference.
• NYSTIA members Josiah Brown and Amanda Dana alongside NYSTIA's Bob Provost are speaking today to the New York Association of Towns on the topic of How Tourism will Revitalize your Town. This is an expanded version of the talk Bob gave in February to the Hudson Area businesses in Columbia county.

You can access NYSTIA's Advocacy Action Center anytime to View Key Legislation and contact your elected representatives.

Dutchess Tourism, Inc. (DTI) announced the launch of Commander in Cheers, an innovative augmented reality initiative aimed at sparking new engagement with the Revolutionary War history of Dutchess County, kicking off a multiyear celebration of the United States of America’s Semiquincentennial on July 4, 2026...

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The New York State Canal Corporation and the Erie Canalway National Heritage Corridor are offering competitive grant funding to support tourism and recreation along the New York State Canal System including canal waterways and Canalway Trail. The 2024 program will support tourism infrastructure and amenity improvements, and events. 



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On April 8, 2024, destinations across New York State will be in the path for the Great North American Eclipse – predicted to be the single-biggest mass travel event in the US. The Bridge Program with Rent Responsibly activates STR hosts in your destination to not just provide a stellar guest experience but also support your elevated destination management needs during the eclipse!

Rent Responsibly is the STR industry’s community-building and education platform for hosts. Learn more & Sign Up!

The October 2024 AARP NYSTIA Co-Op program will feature in AARP's New England Region travel issue (CT, MA, ME, NH, NH, VT) to reach the fall and winter travel market.

Both issues will offer some compelling benefit features:

• We will target AARP's age 50 to 59 "active & adventurous" audience
• Advertisers will receive matching space for advertorial content
• Reader service lead generation, and are expected to deliver thousands of valuable consumer contacts.

Learn more & Sign Up by June 30!

The Regional Office of Sustainable Tourism/Lake Placid CVB (ROOST) is seeking a diplomatic, politically astute, and visionary servant leader to serve as the new President & CEO. The President and CEO is responsible for accomplishing ROOST’s mission to market and communicate the attributes of the region, while ensuring measurable benefits to the communities served. 

Learn More

No new job postings have been submitted this week, but be sure to view the open positions on our NYS Tourism Careers Page.

Take the Tourism Advocacy Survey | Share your DEAI Case Study

Take the New DEAI Survey | 2024 Tourism Champions Agreement |

Submit a Workshop Proposal | 2024 Travel Show Schedule

WHAT WE DO TOGETHER:

Advancing responsible, sustainable economic growth, community revitalization, small business success, job creation, quality of life and pride of place by realizing the potential of New York State's tourism industry and facilitating the success of NYSTIA members.