Don’t let the summer heat cook your business. Keep your cool with these sizzling online webinars every Tuesday in August. All four webinars will be presented from 8:30 to 9:30 a.m. and are free of charge.
Attendees will receive free tools, plans, and messaging strategies to implement immediately - no matter their level of marketing "know-how" or expertise. Make plans to join us for one webinar or all four by registering at
. As a special bonus, all attendees at one of the Google seminars will receive $150 in Google ad credit (one credit per business) to use immediately.
Reaching Customers Online with Google
Now more than ever, businesses and nonprofits across the CSRA need to know how to reach and engage with customers online - to continue to generate leads, make sales, and grow revenue. This online class led by Grow with Google speaker and trainer Demming Bass, is customized with ideas and strategies on how to market online during and after the COVID-19 crisis.
The webinar will cover:
Creating a free Google My Business profile and how to use it to engage with customers
Improving your website’s visibility in Google’s organic search results, on all devices
Implementing simple, yet effective, best practices for content marketing, social media marketing, and email marketing - especially during the COVID-19 crisis
Advertising your business through Google via Smart Campaigns
Using Data to Drive Business Growth
This custom Google webinar will teach you how to easily, effectively, and affordably, attract and retain customers online. Attendees will learn how to use Google tools to make informed decisions about their ongoing online marketing strategy and help business owners understand customer behavior as it relates to their business’ online presence.
The webinar will cover:
Identifying business goals and how to to use an online presence to achieve them
Incorporating data into your plan and how to find actionable insights in customer patterns and trends
Selecting the best tools to find the answers you need to make business decisions
Demystifying Google Analytics and making them work for your business
Making smarter decisions about your website and online presence resulting in more leads, revenue growth, and customer loyalty.
Selling During a Pandemic
The current pandemic certainly hasn’t made the life of a sales professional any easier. With limited travel, less face-to-face meetings and tighter budgets, the odds may seem stacked against you. Your goals probably seem less attainable than ever, but they really aren’t.
Join Atlantic Broadband, Vice President of Sales, Juan Dominguez to discuss:
Building your sales pipeline during a pandemic
Recognizing and breaking bad habits that may have formed over the past few months
Implementing simple strategies and tactics to improve your sales performance
Finding new ways to engage with your current clients and perspective customers
Changing Consumer Behavior
Consumer behavior has drastically changed since the beginning of the pandemic, effecting businesses both large and small. In this online workshop, Nielsen Account Manager, Kim Capria, will break down national spending metrics and what the metrics mean for the future of your business.
Nielsen has explored what’s important to shoppers for more than 90 years, and businesses continue to rely on their data and insights. With groundbreaking technology, Nielsen provides a truly complete picture of the complex and changing marketplace that manufacturers and retailers need to understand to innovate and grow their businesses.
Attendees will gain key insights on consumer behavior and steps to apply this data to their own business.