• CZU Lightning Complex Fires Resources + Links
  • Emergency Preparedness Plans
To Our Downtown Business Community,

I'm sure many of you are experiencing what we are here as the staff of the Downtown Association, shock and disbelief. It is hard to even begin to wrap our minds around a global pandemic that has turned our lives upside down and now fires of historic proportions threaten our friends and families, our homes, our businesses, our lives and any sense of safety we had left.

We have seen our community go through many incomprehensible natural disasters and tragedies and we will get through this as well, stronger than we were.

Right now we want to assure you that we are doing everything we can to support our Downtown and to continue to share all information we have as soon as we have it, with our members.

Below are links to many local resources to follow to keep you up to date on the fires, evacuations and air quality. We also encourage you to sign up for emergency alerts so you have the information you need to make decisions that may affect your homes and businesses.

Please do not hesitate to reach out to any of us here at the Downtown Association. We will do our best to support you in any way we can.

Our hearts are with you Santa Cruz.


Resources + Links
Sign up for immediate updates from SCR 911 (Santa Cruz Regional 911) at Code Red: https://public.coderedweb.com/CNE/en-US/218A80E36F49





  • Follow the satellite based map here that shows fire hot spots. 

  • Follow the CalTopo map that includes wind conditions.


  • CalFire public information line: 831-335-6717


  • If you have been evacuated and need assistance with accommodations call the Red Cross hotline 866-272-2237

  • If you are being evacuated and need assistance with evacuating animals please call 831-471-1182


  • Santa Cruz County Human Services benefits hotline: 1-888-421-8080 Residents impacted by the fire who are enrolled in benefits programs may be eligible for replacement benefits.

  • Donations: the County is asking that all donations be in new condition. Please bring all donations to the Santa Cruz County Warehouse at 1082 Emeline St. Santa Cruz they will be distributed evenly to evacuation facilities from there

Emergency Preparedness Plans

Now is the time to prepare for emergencies! The Santa Cruz Volunteer Center has free programs in English and Spanish for families, seniors, and everyday Californians to get ready.

With many of us still sheltering in place, and many more now displaced, NOW is the time to create or update your emergency/disaster preparedness plans.

Text LISTOSCA to 72345 to receive easy plans via text: 7 days of texts, a text class, which will help you get prepared.



They are asking for help to get the word out via newsletter, website, social media or elsewhere for your customers, friends, and family.

For more information, email events@scvolunteercenter.org or call at 831-427-5070.
Is your Downtown business hiring? SUBMIT A JOB HERE

Current list of DOWNTOWN JOBS HERE



JOIN THE DOWNTOWN BUSINESS SLACK MESSAGING APP TO STAY IN COMMUNICATION WITH OTHER DOWNTOWN BUSINESSES.

Downtown Association Staff:


Sent to you by your good friends at the Downtown Association of Santa Cruz!