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In this issue of the Texas State SBDC Newsletter...

Food Entrepreneurs: How to Get and Stay on the Retail Shelf
Profit Mastery
DIY Video
ATC CEO Summit
San Marcos Chamber Business Expo
Small Business Community Calendar 
How to Get and Stay on the Retail Shelf
Shelf Mastery
  • Considering a food concept launch?
  • Struggling to gain traction with retail buyers?
  • Ready to grow your brand to the next level?
Register now for our Fall training programs designed to help early-stage and growing food manufacturers improve their brand story, secure buyers' attention and better navigate the unique aspects of the retail supply chain. Both classes, based on in-depth field research and industry practice, introduce concepts that help entrepreneurs examine and choose between strategies, opportunities, business models, and operational plans--at every stage of growth within their business.

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Get Shelf Made
Shelf Mastery
Tues. 8/29 & Wed. 8/30
9:00 am - 4:00 pm (both days)
Frost Bank Tower
401 Congress Ave., 11th Floor
Austin, TX 78701
Tuesdays 9/26, 10/3, 10/10, 10/17
1:00 pm - 4:00 pm (each day)
Frost Bank Tower
401 Congress Ave., 11th Floor
Austin, TX 78701
($199 through Aug. 31st)
Register Here
Register Here
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Making Sense of the Numbers (in San Marcos)
Profit Mastery
Profit Mastery is one of the core programs of the Texas State SBDC program. We believe so strongly in this program that we had six of our advisors go through the process to become certified facilitators. It's a 16-hour course that helps business owners "make sense of the numbers." Finance doesn't have to be mysterious or complicated. We can teach you how to understand your financials, benchmark your performance and develop a growth plan for your business.  

**Qualifies for 16 CEU credits for CPAs**

September 12, 14, 19 & 21, 2017 
8:30 am - 4:00 pm each day
Broadway Bank
301 North CM Allen Pkwy, San Marcos Conference Room, Floor 2
San Marcos TX 78666
$295 (i ncludes lunch, snacks & materials)
Contact Nora Lai at:   n_d82@txstate.edu or (480) 532-8923

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DIY Video Video
Have you been wanting to add video to your website or social media but didn't know where to start? Well, the Texas State SBDC is here to help! We have a video studio in our Round Rock office, complete with Canon EOS 60D DSLR that shoots HD Video, a Canon XA10, a Sony Bloggie Live Camcorder, audio, lighting, backdrops & tripods. The studio and equipment are available at no cost to SBDC clients once they have completed a 3- hour Video Studio Orientation class. Classes are very informal and limited to 5 clients at a time.

Topics Covered:
The storyboard/ video shot & script list
What makes a great video
What NOT to do 
Examples of videos that work
Adding voiceover, music & graphics
Adding to YouTube & Vimeo Using videos on your website & in social media
Cost range (from DIY to professional)
SBDC studio & equipment Policies & Procedures
How to schedule studio time & check out equipment

1:00 pm - 4:00 pm
Texas State University - Round Rock Campus
1555 University Blvd., Suite 265
Round Rock, TX 78665
Wednesday, August 9, 2017
Wednesday, September 6, 2017
Register here
Register here 
Overcoming Challenges & Growing Your Business
ATC CEO Summit
The Austin Technology Council (ATC) is hosting their member and guest CEOs for a day of inspiring thought-leadership on September 12, 2017.

Topics include: 
  • Economic Development in our Region
  • Expanding your Business Globally
  • Innovation for Strategic Growth
  • Building Culture and Attracting, Growing and Retaining Talent
  • The Future of Austin 
You'll hear from respected experts in these categories and have the opportunity to share your insights through small group breakouts. If you're the CEO of a technology company in Austin, this event is for you! Please join us!

September 12th, 2017
8:00 am - 4:00 pm
St. Edwards University, Ragsdale Center
3001 S. Congress Ave, Austin, TX 78704
$100 - $250
For more information contact ATC at 512.394.8260
Register Here
SM Chamber Expo
Looking for a workshop or event in the Austin area? Our Small Business Community Calendar is constantly being updated with seminars, webinars and more from our partners in the small business community. Let me know if you have something that you want to share!

Donna Taylor
Public Relations & Training Development 
7719 Wood Hollow Dr., Suite 211, Austin, TX 78731
drt54@txstate.edu |  512-423-8450
The Texas State Small Business Development Center is partially funded  by a Cooperative Agreement with  the U.S. Small Business Administration. The support given by the SBA through such funding does not constitute an expressed or implied endorsement of any of the co-sponsors' or participants' opinions, findings, conclusions, recommendations, products, or services. A limited number of free or reduced price tickets may be available for some events. All SBDC programs are nondiscriminatory and open to the public. Reasonable arrangements for persons with disabilities will be made, if requested at least two weeks in advance. Contact: 7719 Wood Hollow Dr., Suite 211, Austin, TX 78731. Email:  sbdc@txstate.edu , phone: 512.610.0996.      
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