Company Culture and the Workplace Needs to Be Top Class
With continued focus on Environmental, Social, Governance (ESG) issues, there is a continued trend in evaluating, adjusting, and changing company culture, to ensure that workers are protected, appreciated, and treated fairly. How your company operates, and the way in which it treats its staff is crucial – not only for maintaining a highly-skilled workforce, but for sourcing upcoming talent, interacting with other businesses, and appealing to investors or obtaining financial assistance.
Digital Transformation will Accelerate
Innovative and transformative technologies will continue to change the way in which businesses function, both in how they operate internally – and how they engage with customers. Technology such as Virtual Reality (VR), Augmented Reality (AR), and online communication, with hybrid remote working will continue to enhance and fundamentally change business operations.
Sustainability is a Critical Issue
With targets set for 2030 and 2050 by worldwide organizations, there is a continued focus on businesses redefining their practices and operating processes and becoming more sustainable.
Employees, customers, and investors alike, are increasingly more likely to engage positively with companies that are making environmentally friendly decisions, and actively working on their sustainability plans.
Immersive Customer Experience is Increasing
Customer experience (CX) is essential, 86% of customers are willing to pay more for superior CX, and up to a 16% price premium following a positive experience; and the trend of technology being involved in providing this continues to grow.
The upwards trend towards CX has seen brands such as Adobe and Adweek appointing Chief Experience Officers (CXO) to ensure CX is covered as a fundamental part of their operational strategy.
Supply Chains are Going Green
With ESG and Sustainability playing enormous roles in business development and change, it’s unsurprising to see a trend towards green supply chains. Businesses want to be sure that their suppliers are a good fit for their vision and values and are making changes to the way in which goods, services, and products are developed and transported through the supply chain.
This trend is also being considered from a financial perspective, as optimizing the process, making changes to cheaper resources or packing, and streamlining delivery can all serve as cost-cutting measures.
2023 is set to bring a lot of technological and environmental changes to companies, businesses, and industries around the world, and will continue to be affected by the wider world at large.
Are there some trends listed above that may affect your business? Contact the experts at Capstone to help you strategize your priorities for 2023 and implement any projects to help your business succeed today and in the future.
Thanks to our friends over at Future Business for the great article. https://future-business.org/five-business-trends-to-prepare-for-in-2023/