As your trusted business organization, the Chamber wants to limit the spread of misinformation related to COVID-19. We recommend  Tarrant County’s website  for all official news and updates regarding COVID-19.
March 23, 2020
Presented By
FACES & PLACES
A HUGE round of applause to  Tarrant Area Food Bank for feeding 3,500 families via 21 mobile pantries last Saturday! And a huge shout out to the admin staff that has worked multiple overtime shifts in the Volunteer Center, preparing pallets of emergency food boxes. In a normal week, 35 pallets are filled. Saturday, 25 pallets were filled in one day. TABF supplied food in Richland Hills with its partner Community Enrichment Center. The line of cars was more than two miles long.
PRESS YOUR LUCK
Click on the links below to enter for prizes
Longest spring break EVER! The king beds at the Aloft Fort Worth Downtown  could be the largest in mankind. Aloft could run an ad with 7-foot 4-inch Dallas Maverick Boban Marjanovic sleeping comfortably, no head or feet hanging over. That state-of-relaxed-comfort has to be a huge draw right about now as you’ve been pretty much home-bound for 12 days. (Did Mr. B mention the kids are making it doubly stir crazy?) The boutique Aloft Fort Worth Downtown is Alift to the spirit, a chic setting, elegant rooms and amenities including an indoor pool, a fitness center, a grab & go eatery, an alphabet-inspired WXYZ bar and free internet. It’s even pet friendly and everybody needs furry friends after having been cooped/trapped with family. Linley Overbey is to your rescue with a weekend night's staycation that includes complimentary breakfast and valet parking.
There’s even a greta oto: Butterflies are free (Goldie Hawn, 1972) and flighty and will be a minimum six feet apart through April 10 during the annual Butterflies in the Garden event presented by Botanical Research Institute of Texas . Butterflies in the Garden adventures are self-guided, up-to-two-hour, immersive experiences with staff and volunteers available to answer questions. Entomologist Gail Manning says, “Walk among hundreds of fluttering butterflies from around the world, watch them land on tropical flowers and lush foliage — maybe even on (your) shoulders.” Marketing maven Chris Smith spread her wings and flew in with four future tickets, which also include admission to the Botanic Gardens . The event has been rescheduled, but these tickets will be valid.
Spring appears to be lost: How many of you ever thought you’d hope for the sweltering OUTDOOR heat of summer? Cabin fever -- wonder if that expression came from being quarantined by a virus – has us wishing for days by the pool or lake, patio dining and picnics in the park. You shouldn’t do any of that without a koozie. Printed Threads , a Fort Worth company founded by El Capitan, Brett Bowden, specializes in screen printing, embroidery, retail finishing and fulfillment for items such as caps, tees and tank tops. The printing peeps at Printed Threads have their roots in music, and rock it with an eclectic group of companies, including the Dallas Mavericks, 95.9 Ranch , Toadies and Heim BBQ . Justin (not related to Mary or Gerry) Schlegel is ready to take your order for 200 custom, one-color, screen-printed koozies.
'Sì, mi chiamano Mimì': The opera La Bohème tells the story of a sweet, yet tragic, love affair between a poor poet and an equally poor seamstress within a Bohemian culture featuring four starving artists during 19th century Paris. La Bohème was to be the opening presentation April 17-19 of the 2020 Fort Worth Opera Festival at Bass Performance Hall . (It’s looking for a new date.) On Christmas Eve, Mimi, a fragile seamstress, is looking for a match to light her candle. Instead, she is lit up by Rodolfo, an impassioned poet. Their love story is darkened only by her illness. The FW Opera sets were designed by Michael Yeargan, who won Tony Awards for South Pacific  and  Light in the Piazza. Mr. B sang a few (sour) notes and FW Opera’s Sheran Keyton sent over vouchers for two spectacular seats when/if it is re-scheduled.
Congratulations to the March 18th
Prize Winners:

  • David Reeves, City of Fort Worth
  • Cathy Lewis, Fortis Solutions Group
  • Luke Jordan, Electro Acoustics
  • Stacey Pankratz, Yellowstone Landscape
HE SAID, SHE SAID, THEY SAID
From your lips to God’s ears: “Let’s hope the (COVID-19) testing shows that we have blunted the worst and can emerge knowing we did the best thing for those around us.” – Teresa Moore, Public Affairs Manager ClearChannel.
Always the optimist: From Doug Renfro, President of Renfro Foods – “ From what we can tell, salsa really is among the items being hoarded – silver lining!”
Colorful story: Nikki Maucere, owner of BluPlume Promotions , says her changing pink, purple and blue hair color helps her stand out in the promotional product crowd. “Even my mother was on board,” Nikki said. 
Free Facebook marketing tips: David Alexander and Kenn Scott of Avadel Agency did a free presentation for the community at TechFW . Some takeaways:
  • Less is more. Aim for a small geographic area. Use the narrow button to get to fewer, more targeted members. They suggest a 1,000 minimum reach, but caution that FB “users” are monthly, not daily, users.
  • Your reach should be at least 100 times your ad spend. Spend $50, reach a minimum 5,000.
  • Use cookies/pixels. It’s creepy, but they work.
  • Upload your e-mail list to FB and it will find members similar to your list with a 40-to-60 percent hit rate.
  • A “boosted” post is good for branding, not so much for sales.
Bored at home?   Liz Confiliano Director of Community Engagement for Goodwill Industries of Fort Worth , says if you're “stuck at home you might consider  cleaning out closets. Our donation drop off centers are open!"
“If you're a startup and your business partner is the greatest lawyer ever, you should find another attorney for the business.’”



--Sarah Caldwell, CPA
Partner, JTaylor
Aren’t we all: Mr. B can’t help but smile every time his computer says it’s checking for a virus.
White snow to dark day: The McGarrey family thought it was hiding in snow at Breckenridge, Colorado, last week. But … Clare McGarrey, co-founder of InterConnect Wiring, said they were told Tuesday that all hotels, lodges and resorts would be closed to visitors beginning Wednesday. “Kicked us out,” Clare said. “We had to leave our nice lodge and get outta Dodge.”
Are grades overrated? Zach Hall, Associate Professor of Marketing at TCU Neeley School of Business , says he had a 4.0 grade-point average through undergraduate work and has two master’s degrees. “Very competitive…but it was the wrong thing. I didn’t concentrate on ‘learning.’’’
Seriously? Mr. B got his U.S. Census notice in the mail. He hopes the government didn’t buy its mail list. His was addressed – To: Resident at 5818… 
UPCOMING EVENTS
To comply with Tarrant County's recommendations on public gatherings, our March and April in-person programs are currently on hold while we re-assess and determine next steps for planning.
Leaders Online:
City of Fort Worth Resources
March 25 - 2:00 p.m.
Leaders Online:
Cashflow Management
March 26 - 2:00 p.m.
BOOK OF LISTS
The Media Directory is an annually updated publication that provides detailed contact information for more than 150 local media outlets in the Greater Fort Worth Area.

Order a copy for a limited time for $25 from our eCommerce store here, regularly priced at $75. Members need to login with member ID to receive member pricing on all publications.

Email Caroline Jones or call (817) 338-3377 for more information. See more of our publications in our online store .

For sponsorship inquiries in  B2B Insider , contact Leah Hersey or call (817) 338-3371.
You are receiving the Fort Worth Chamber's Newz-E-Letter because you are subscribed on fortworthchamber.com .
Please add mr.b@fortworthchamber.com to your Address Book or approved senders list to
ensure delivery of this email.