Health care is personal, it's not a stretch to assume health care advertising must
also reach out and become personal as well to produce results. Atrium Health Care
takes their advertising to the next level by really connecting to their community using powerful, personal messages in their truck side marketing campaigns. Atrium's latest campaign, “The BEST means total support”, draws on connecting to personal
needs & emotions making the ad feel personal to the patient. Truck advertising
has the power to reinforce those personal messages on a large scale, deliver
immediate brand recognition, and what you have to offer. With the right message
this advertising will create top of the mind awareness, ensuring the patients think
of you first when considering their options. Our hat’s off to Atrium Health, with multiple campaigns throughout the years, they continue to connect in big ways.